Sonu Tyagi, Writer / Director and Founder of Approach Entertainment, Honored to Present Awards to Tahira Kashyap, Sanjeeda Shaikh, Juhi Parmar, and Jameel Khan at SCREENXX 2024 Organized by Adgully

Sonu Tyagi, Founder of Approach Entertainment, Honored to Present Awards at SCREENXX 2024 Organized by Adgully

Sonu Tyagi with Tahira Kashyap

Mumbai, November 14, 2024: Sonu Tyagi, the acclaimed writer, director, and founder of the award-winning entertainment and celebrity management company Approach Entertainment, was honored to present prestigious awards at the much-celebrated SCREENXX 2024, organized by Adgully. The event, which recognizes excellence in the OTT and digital entertainment landscape, was graced by Tyagi’s inspiring presence as he applauded some of the finest talents in the industry.

The event saw the presence of notable personalities like Chunky Panday, Ali Fazal, Sushmita Sen, Richa Chadha, Divya Dutta, Urvashi Rautela, Sunny Hinduja, Rasika Dugal, and others, who were honored with awards in various categories.

Among the honorees, Tahira Kashyap Khurrana shone brightly, winning the Best OTT Debut of the Year – Female (Critics’ Choice) for her acclaimed work in Sharmajee Ki Beti. Kashyap’s debut project, a heartfelt and empowering narrative, has set new benchmarks in storytelling. Tyagi, presenting the award, praised her fearless approach to breaking barriers and crafting a story that resonated deeply with audiences.

Sonu Tyagi with Juhi Parmar

The stage lit up again as Sonu Tyagi presented the Best Actor Female in Comedy Web Originals award to Juhi Parmar for her outstanding performance in Yeh Meri Family Season 4. Parmar’s exceptional ability to blend humor with emotional depth in her character has earned her widespread appreciation, making her a standout in the comedy genre. Tyagi highlighted Parmar’s innate talent to connect with viewers while delivering moments of laughter and introspection.

Adding to the night’s brilliance was the talented Sanjeeda Shaikh, who received accolades for her stellar contribution to the digital space in the Web Series Heeramandi . Known for her versatility and captivating screen presence, Shaikh’s award celebrated her powerful performance, further solidifying her place in the evolving OTT industry.

In the male category, the charismatic Jameel Khan was also honored during the ceremony. Recognized for his nuanced and impactful acting, Khan’s contribution to the entertainment world continues to inspire and entertain audiences across platforms. He was awarded Best Actor Male in a Comedy Web Originals (Critics’ Choice) for Gullak Season 4.

Sonu Tyagi with Jameel Khan

Sonu Tyagi, known for his work as a writer and director of the spiritual web series Two Great Masters and his extensive contributions to the advertising, media and film industries, expressed his delight in being part of the event. “It is truly inspiring to witness and celebrate the incredible talent shaping the OTT industry today. The narratives being created are not only diverse but are also paving the way for the future of storytelling,” said Tyagi.

The SCREENXX 2024 ceremony, hosted by Adgully, brought together some of the most influential figures in the digital entertainment world, celebrating achievements that have redefined how stories are told and consumed. Tyagi’s presence as a presenter added a touch of prestige and passion to the evening, embodying the spirit of innovation and excellence that the awards stand for.

Sonu Tyagi, an acclaimed writer, director, and producer, is celebrated for his impactful work in celebrity management, film production, advertising, and communications. With a strong foundation that includes a degree in Psychology and advanced studies in Advertising Management, Journalism, and Filmmaking, he has also contributed extensively to leading advertising agencies and media organizations in India. Through his initiative, Approach Politics, Tyagi aims to create a bridge between the political sphere and the general public, fostering a more informed, engaged, and empowered society.

Expanding its reach further, Approach Entertainment Group is preparing to launch Approach Rural, a specialized unit focused on rural marketing and communications. The Group’s diverse ventures already include Approach Communications, an award-winning PR, digital, and integrated communications agency, and Approach Bollywood, a Bollywood newswire delivering the latest entertainment news to newspapers, magazines, TV channels, and digital platforms.

In addition to its business pursuits, the Group is deeply committed to social causes through its charitable wing, Go Spiritual India. This organization promotes mental health, wellness, spiritual tourism, organic living, and other philanthropic initiatives. As part of its mission, Go Spiritual India has recently launched a dedicated news magazine and is set to introduce a Web TV and OTT platform, furthering its efforts to inspire positive change in society.

For More Information: 9820965004 / 9716962242

Approach Entertainment

Visit us at www.approachentertainment.com & www.sonutyagi.com

Email : info@approachentertainment.com

Go Spiritual India Joins as Spiritual Partner for the Web Series ‘ Two Great Masters ‘

Mumbai, India – In a significant collaboration aimed at enriching the spiritual essence of the upcoming web series ‘Two Great Masters,’ Go Spiritual India has been announced as the official Spiritual Partner. This partnership adds a profound dimension to the series, enhancing its exploration of spiritual teachings and philosophies.

As the series delves into the lives and teachings of Swami Vivekananda and Maharishi Paramhansa Yogananda, Go Spiritual India’s involvement underscores a commitment to fostering spiritual growth and enlightenment among viewers. The organization’s expertise in promoting spiritual awareness aligns seamlessly with the themes portrayed in ‘Two Great Masters.’

Directed by Anurag Sharma and produced by Juni Films in collaboration with Approach Entertainment, the web series promises to offer audiences a transformative journey through the profound wisdom of these spiritual luminaries. With Go Spiritual India onboard as the Spiritual Partner, viewers can expect an enriched viewing experience that delves deeper into the spiritual essence of the narrative.

Expressing enthusiasm about the partnership, Sonu Tyagi, Founder, Go Spiritual India stated, “We are delighted to partner with Juni Films and Approach Entertainment for the web series ‘Two Great Masters.’ This collaboration provides us with a unique opportunity to reach a wider audience and share the timeless teachings of Swami Vivekananda and Maharishi Paramhansa Yogananda with the world.”

Go Spiritual India Intro Film

The series, set to premiere on the MX Player OTT platform, aims to bridge the gap between spirituality and modern life, offering a contemporary perspective on age-old philosophies. With Go Spiritual India’s expertise and guidance, the series endeavors to inspire and uplift viewers, fostering a deeper understanding of spiritual principles in today’s fast-paced world.

The inclusion of Go Spiritual India as the Spiritual Partner for ‘Two Great Masters’ highlights a shared vision of promoting spiritual enlightenment and inner transformation. As audiences prepare to embark on this enlightening journey, the collaboration sets the stage for a profound exploration of spirituality in the digital age.

For media inquiries, interviews, or additional information about the partnership between Go Spiritual India and the web series ‘Two Great Masters,’ please contact Approach Entertainment at info@approachentertainment.com or visit www.approachentertainment.com and www.gospiritualindia.org.

Contact: Approach Entertainment / Go Spiritual India Phone: 9820965004 / 9716962242 Email: info@approachentertainment.com

Approach Entertainment & Juni Films’s Spiritual Web Series ‘Two Great Masters,’ Directed by Anurag Sharma, Premieres on MX Player OTT

Mumbai, India – ‘Two Great Masters,’ the highly anticipated spiritual web series produced by Juni Films in collaboration with Approach Entertainment and Go Spiritual India, has made its much-awaited debut on the MX Player OTT platform. Directed by the visionary Anurag Sharma, the series embarks on a transformative exploration of the spiritual teachings of two eminent twentieth-century luminaries, Swami Vivekananda and Maharishi Paramhansa Yogananda.

From the serene landscapes of Shoolini University in Solan, Himachal Pradesh, to the digital screens of viewers worldwide, ‘Two Great Masters’ promises an immersive and enlightening experience. The series weaves a captivating narrative inspired by the profound philosophies of Vivekananda and Yogananda, offering audiences a unique perspective on spirituality in the modern era.

Two Great Masters is directed by Anurag Sharma & Created by Sonu Tyagi. It features veteran actor Rakesh Bedi as narrator along with Anurag Sharma, Deep Sharma, Pavli Kashyap & Durga Kamboj in pivotal roles. Bedi’s portrayal adds depth and authenticity to the story, guiding viewers on a journey of self-discovery and inner transformation

Sonu Tyagi, Approach Entertainment

The web series is supported by a leading Spiritual organization, Go Spiritual India. Go Spiritual India is a Charitable Spiritual Organization Working for Philanthropy, Spiritual Awareness, Spiritual Tourism, Spiritual Media, Spiritual Events, Organic, Mental Health, Wellness, and Holistic Health.

Sonu Tyagi, Co-Producer of ‘Two Great Masters’ and Director of Approach Entertainment, expressed his excitement about the series’ premiere, emphasizing its relevance in today’s fast-paced world. He stated, “We are thrilled to bring ‘Two Great Masters’ to audiences worldwide through the MX Player platform. This series not only entertains but also enlightens, bridging the gap between spirituality and contemporary life.”

Anurag Sharma, Director of Juni Films, shared insights into the creative vision behind ‘Two Great Masters,’ affirming that the series goes beyond mere biography to explore the timeless wisdom of Vivekananda and Yogananda. “Our aim with this series is to inspire and uplift audiences, fostering a deeper understanding of spirituality amidst the complexities of modern living,” remarked Sharma.

Amrit Gupta, author of the renowned book ‘Two Great Masters,’ on which the web series is based, expressed his delight at seeing his work adapted for the screen. “It is truly gratifying to witness ‘Two Great Masters’ come to life on screen, bringing the timeless teachings of Vivekananda and Yogananda to a new generation of viewers,” Gupta commented.

Amrit Gupta, Author, Two Great Masters

With its captivating storyline, stellar cast, and picturesque cinematography, ‘Two Great Masters’ promises to captivate audiences of all ages. Now available for streaming exclusively on MX Player, viewers can embark on a journey of self-discovery and spiritual awakening from the comfort of their homes.

Juni Films is a Film Production company headed by Anurag Sharma. It has already produced a Bollywood Film Juni – The Last Prayer in 2022 and is working on a few projects soon.

Approach Entertainment stands as an acclaimed hub for Celebrity Management, Film Productions, Advertising & Corporate Film solutions, Films Marketing, Events & Entertainment Marketing Company.  Approach Communications operates as a prominent PR & Integrated Communications agency catering to diverse sectors like Corporate, Healthcare, Entertainment, Finance, Education, and Social domains.

With a rapidly expanding presence in Mumbai, New Delhi, Gurugram, Goa, Kolkata, Dehradun, Chandigarh, Hyderabad, and Jalandhar, Approach Entertainment Group operates at the forefront of entertainment, media, and communications. Additionally, the group boasts a specialized Bollywood Newswire & Content Dissemination unit known as Approach Bollywood.

Approach Entertainment Group is also having a Charitable Spiritual Organization, Go Spiritual India working for Philanthropy, Spiritual Awareness, Charity, Mental Health, Wellness, Organic, Spiritual Tourism, Events, Media, and Social Causes.

This unique web series is probably the first such venture that highlights the spiritual philosophy as experienced and described by Vivekananda and Paramhansa Yogananda. It remains a big question, how no one has thought of bringing the lives of these two masters on the celluloid or on the web before. In fact, the web series “Two Great Masters” is also not a straightforward biographical account of the lives of the two great masters. It rather showcases their philosophical and spiritual perspectives of life through present time characters.

For More Info: Visit us at www.approachentertainment.com & www.gospiritualindia.org

Approach Entertainment 9820965004 / 9716962242 

Go Spiritual India Named Spiritual Partner for Drivers of Digital Awards & Summit 2023

Mumbai, India – March 26, 2024 – Go Spiritual India, a distinguished charitable organization dedicated to advancing spirituality and holistic well-being, proudly announces its partnership as the Spiritual Partner for the esteemed Drivers of Digital Awards & Summit 2023. This collaborative endeavor, facilitated by Inkspell Media in conjunction with Global Trends Forum and ICIC, marks a significant convergence of digital innovation and spiritual enlightenment on March 29th, 2024, commencing at 3:00 PM IST.

The Drivers of Digital Awards & Summit has long been recognized as a premier platform celebrating excellence and innovation in digital marketing, serving as a nexus for transformative insights and industry-leading discourse. With its thematic focus on “Digital Dynamics Unleashed,” this year’s summit promises to redefine the landscape of digital marketing by spotlighting the fusion of creativity, data analytics, and revenue generation as the driving forces behind unparalleled success in today’s dynamic milieu.

Go Spiritual India’s designation as the Spiritual Partner underscores its steadfast commitment to propagating the timeless wisdom and profound teachings of Indian spirituality on a global scale. By infusing spiritual insights into the fabric of the Drivers of Digital Awards & Summit 2023, Go Spiritual India seeks to inspire attendees to explore the depths of spiritual consciousness while navigating the complexities of the digital realm.

“Go Spiritual India” is expanding its outreach by launching a comprehensive News Magazine Portal & App under the same name. This digital platform is dedicated to providing a plethora of spiritual content, ranging from articles to videos and interviews, catering to seekers worldwide.

Alongside the digital platform, “Go Spiritual India” will introduce a monthly print magazine of the same name. This magazine will delve into in-depth articles, personal narratives, and practical insights pertaining to Indian spirituality. Additionally, the organization is actively working on launching a Web TV / OTT platform in the near future. This platform will offer a diverse array of spiritual and positive lifestyle programming, including documentaries, talks, and guided meditations.

“We are delighted to embark on this transformative journey as the Spiritual Partner for the Drivers of Digital Awards & Summit 2023,” remarked Sonu Tyagi, Founder of Go Spiritual India. “At Go Spiritual India, we believe in the transformative power of spirituality to foster inner peace, personal growth, and societal harmony. Through our partnership with this prestigious event, we aim to illuminate the path towards digital excellence imbued with spiritual wisdom.”

Go Spiritual India’s involvement in the Drivers of Digital Awards & Summit 2023 reflects its commitment to fostering holistic well-being and consciousness evolution amidst the rapid pace of digital transformation. By integrating spiritual principles into the discourse of digital innovation, Go Spiritual India endeavors to catalyze a paradigm shift towards a more enlightened and purpose-driven approach to digital marketing.

As the countdown to the summit commences, attendees can anticipate an enriching experience that harmonizes cutting-edge digital insights with timeless spiritual wisdom. Further details regarding the event, including registration information and agenda highlights, will be disseminated in the forthcoming days.

Established as a beacon of spiritual enlightenment and humanitarian service, Go Spiritual India is dedicated to promoting spiritual awareness, holistic wellness, and compassionate living on a global scale. Under the visionary leadership of Sonu Tyagi, Go Spiritual India continues to spearhead initiatives aimed at fostering spiritual growth, mental health advocacy, and philanthropic endeavors.

Sonu Tyagi, Founder, Go Spiritual India & Approach Entertainment

“Go Spiritual India,” a charitable spiritual organization under the umbrella of Approach Entertainment Group, is dedicated to philanthropy, fostering spiritual awareness, promoting charity, supporting mental health and wellness, advocating for organic living, promoting spiritual tourism, organizing events, and championing various social causes.

Approach Entertainment Group is renowned for its expertise in celebrity management, film productions, advertising, corporate film solutions, film marketing, and events and entertainment marketing. Through Approach Communications, the group operates a prominent PR and integrated communications agency, serving diverse sectors such as corporate, healthcare, entertainment, finance, education, and social domains. With a strong presence in key cities like Mumbai, New Delhi, Gurugram, Goa, Kolkata, Dehradun, Chandigarh, Hyderabad, and Jalandhar, Approach Entertainment Group is a leading force in the entertainment, media, and communications industries. Moreover, the group is distinguished by its specialized Bollywood Newswire & Content Dissemination unit, known as Approach Bollywood.

For More Information: Approach Entertainment / Go Spiritual India

Contact: 9820965004 / 9716962242     Visit us at www.approachentertainment.com

Go Spiritual India Organization:                        www.gospiritualindia.org

Go Spiritual India Magazine:                               www.gospiritualindia.in

Go Spiritual India, Approach Entertainment appeals to all to donate and help donate blankets to the homeless!

Go Spiritual India, Approach Entertainment appeals to all to donate and help donate blankets to the homeless!

By Arun Pratap Singh

Go Spiritual India Blanket Donation Drive

A spiritual life necessarily entails selfless charity work as with spiritual growth comes the realization that all the Atma (souls) are equal part and parcel of the same Param Atma (that is divine supreme being). In fact, ancient Hindu scriptures clearly make it obligatory on one’s part to be generous. Go Spiritual India is a spiritual organization that promotes not only spiritual evolution but also actively participates in charity work.

Go Spiritual India has appealed to all, to come forward and donate blankets or help donate blankets to the homeless people during the winter months in collaboration with Go Spiritual India. The donations can be in cash or kind or even through participation on a volunteer basis.

In addition, Go Spirituali India also encourages people to take up this cause on their own and distribute blankets in their respective areas and region as the objective is to ensure help to as many people as possible by reaching out to them in whatever way is possible. Go Spiritual India blanket donation drive is being supported by Approach Entertainment & Approach Communications.

Go Spiritual India Blanket Donation Drive

For the past few years, Go Spiritual India has been also engaged in the distribution of blankets especially to the poor and homeless people during the winter months. Though there are no official records of country-wide deaths due to harsh winters every year in the country, some data collected by some NGOs suggests that more than 369 persons had died in 2019 due to winters in Delhi alone and thousands died in the country.

Even in the year 2020-21 winters, thousands died due to winters. According to the 2011 census, there were 17.33 crores homeless people in India and this figure in 2021 is estimated to be at least 26 crores. Even if it is assumed that half of them may be living in North India where the winters are rather harsh, it is easy to imagine the plight of the homeless people every winter.

Go Spiritual India’s campaign to distribute blankets for the homeless persons in North India is aimed at saving as many lives as possible in the country and therefore every winter, this campaign has been taken on a serious note by the Go Spiritual India team and volunteers. Last year it was done with the help of Go Spiritual India volunteers in Delhi, Jalandhar, Jaipur, Ghaziabad, Noida, and Ludhiana. This year, Go Spiritual India plans to do it even on a larger scale. The team is motivating people to donate blankets and food for the homeless and destitute.

Go Spiritual India Organization, an initiative launched by Sonu Tyagi and his company Approach Entertainment is dedicated to charity and spiritual work. For the past few years, it has taken serious endeavors towards charity.  It was actively engaged in the distribution of free food to the needy during the lockdown when the poor had no means to even earn their basic meals. During the winters, Go Spiritual had launched an initiative to distribute blankets to the homeless people for whom the streets are home, particularly in Northern India, where the winters are rather harsh!

Go Spiritual India Blanket Donation Drive

Go Spiritual India has appealed to all, to come forward and donate blankets or help donate blankets to the homeless people during the winter months in collaboration with Go Spiritual India. The donations can be in cash or kind or even through participation as a volunteer.

Go Spiritual India is a Charitable Spiritual organization working for Philanthropy, Spiritual Awareness, Charity, Mental Health, Wellness, Organic, Spiritual Tourism, Events, Media, and Social Causes. The spiritual organization is already running food donation & hunger eradication programs for the last 4 years. The organization is launching Go Spiritual India Digital Magazine soon and it will be followed by  Go Spiritual India Print Magazine & Go Spiritual India TV.

Approach Entertainment is an award-winning Celebrity Management & Films Productions company offering integrated expertise-based solutions in Celebrity Management, Films Productions, Advertising & Corporate Films Productions, Films Marketing, Events & Entertainment Marketing services.

Approach Communications is a Leading PR & Integrated Communications agency working for the Corporate, Healthcare, Entertainment, Finance, Education, Social sectors. The media & communications group is being headed by award-winning writer-director Sonu Tyagi who has a background in Journalism & the advertising world. Approach Communications is handling PR & Communications for the Blanket donation drive while Approach Entertainment is working on the production of videos, mobilization through celebrities & influencers, events, and related activities. The fast-growing media & communications group is having operations in Mumbai, New Delhi, Gurugram, Goa, Kolkata, Dehradun, Chandigarh & Jalandhar.

For More Information or to Support Our Blanket Donation Initiative :

Please call us at +91- 9820965004   Email us at gospiritualindia@gmail.com

Go Spiritual India Organization:   www.gospiritualindia.org

Go Spiritual Magazine:                  www.gospiritualindia.in  

Watch & Share Go Spiritual India Intro Video

Go Spiritual India Intro Video

Watch & Subscribe Go Spiritual India YouTube Channel

https://www.youtube.com/gospiritualindia

Go Spiritual India is a Charitable Spiritual organization working for Philanthropy, Spiritual Awareness, Charity, Organic, Spiritual Tourism, Events, Media, and Social Causes.

Go Spiritual India is an Initiative of Approach Entertainment. Approach Entertainment is India’s Leading Celebrity Management, Films Productions, Advertising & Corporate Films Productions, Films Marketing, Events, and Entertainment Marketing Company. The company also has a PR & Integrated Communications Agency Approach Communications apart from a Bollywood Newswire, Approach Bollywood.

Our Group Companies

Approach Entertainment Celebrity Management:  www.approachentertainment.com

Approach Entertainment Films Productions:          www.approachentertainment.net

Approach Bollywood                                          :         www.approachbollywood.com

Approach Communications                              :        www.approachcommunications.net