Tag: public relations firms in india

Approach Entertainment & Parwez K Photography to Release Singer Mujeeb Ul Hassan’s Music Video Laagi Choote Na on UFI Music This Christmas

Approach Entertainment & Parwez K Photography to Release Singer Mujeeb Ul Hassan’s Music Video Laagi Choote Na on UFI Music This Christmas

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Mumbai :  Award-winning entertainment company Approach Entertainment in association with Parwez K Photography, is all set to release the highly anticipated music video Laagi Choote Na on 25th December under the UFI Music label. This soulful track features acclaimed singer Mujeeb Ul Hassan, whose previous hits like Harjaiyaan and Tanhai have captivated audiences nationwide.

The much-awaited romantic music video Laagi Choote Na promises to deliver an immersive experience for listeners and viewers alike. With Mujeeb Ul Hassan’s mesmerizing voice and heartfelt lyrics, the song explores themes of enduring love and emotional connection. The stunning visuals have been directed by Mujeeb Ul Hassan himself and composed by Aamir Ali, further adding to the track’s emotional depth. Produced by Khustar Parwez and co-produced by Sonu Tyagi, Laagi Choote Na is launched under the UFI Music label, which continues to redefine the music landscape by promoting soulful and meaningful content. The music video will star Kashish and Arjun, bringing their captivating performances to this heartfelt track.

The video has been produced by Khustar Parwez of Parwez K Photography and co-produced by Sonu Tyagi, founder of Approach Entertainment. Known for his expertise in photography and videography, Khustar Parwez has been a trailblazer in the industry, delivering award-winning work in real estate, architecture, lifestyle photography, and creative productions. Parwez K Photography has earned acclaim for projects that bring stunning visual storytelling to life, including recognition at the India Lifestyle Awards.

Speaking about Laagi Choote Na, Mujeeb Ul Hassan expressed, “This song is very special to me as it reflects the beauty of love and relationships. I’m confident listeners will connect with its meaningful lyrics and soulful music. Collaborating with Parwez K Photography and Approach Entertainment has been a phenomenal experience, and I hope audiences enjoy this visual and musical treat this Christmas.”

Sonu Tyagi, Director of Approach Entertainment, said, “We are thrilled to collaborate with Parwez K Photography and bring Laagi Choote Na to audiences across the globe. This music video is a testament to the power of storytelling through music, visuals, and emotions. Mujeeb Ul Hassan’s voice, combined with the creative expertise of the entire team, will leave a lasting impact on music lovers.”

Parwez K Photography, founded by Khustar Parwez, has been at the forefront of creative productions, offering unparalleled expertise in photography and videography since 2005. With a rich portfolio in real estate, interiors, product, and lifestyle photography, Parwez K Photography continues to deliver impactful visual content that resonates with audiences.

Sonu Tyagi, Founder, Approach Entertainment & Go Spiritual

Approach Entertainment, led by award-winning filmmaker and writer Sonu Tyagi, has carved its niche as a leading celebrity & artist management, film production, films and entertainment marketing company. The group’s focus on delivering high-quality productions and innovative marketing strategies has earned them several accolades, including the Biz India Award and Service Excellence Award. The company operates in Mumbai, New Delhi, Gurugram, Kolkata, Goa, Chandigarh, and Dehradun, among other locations.

Mujeeb Ul Hassan is a celebrated singer, producer, and filmmaker with a remarkable journey in the entertainment industry. Known for his soulful voice and artistic versatility, he has earned recognition at prestigious platforms such as the Cannes Film Festival and UK international film circuits.

Parwez K Photography has been a leader in visual storytelling since 2005. Recognized for its excellence in real estate, interiors, architecture, and lifestyle photography, the company continues to create dynamic and award-winning visual content.

Founded in 2004, Approach Entertainment is an award-winning celebrity management and film production company specializing in films, music videos, events, corporate films, and entertainment marketing. Led by Sonu Tyagi, the company has garnered accolades for its exceptional contributions to the entertainment industry.

The music video Laagi Choote Na will be available on all digital platforms starting 25th December. With the festive season around the corner, the song aims to strike an emotional chord with couples and music enthusiasts alike, offering a refreshing break from the usual musical trends.

For More Info: Approach Entertainment

9820965004 / 9716962242  info@approachentertainment.com

Visit us at www.approachentertainment.com

Approach Entertainment & Go Spiritual Launch Blanket Donation Campaign to Combat Winter Hardships for the Homeless in North India

Approach Entertainment & Go Spiritual Launch Blanket Donation Campaign to Combat Winter Hardships for the Homeless in North India

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New Delhi, India – As winter grips North India with biting cold, Approach Entertainment, a renowned Film Productions, Celebrity Management & Entertainment Marketing company and Go Spiritual, a leading spiritual social enterprise, have embarked on an extensive Blanket Donation Campaign to aid the homeless and underprivileged. This initiative, aimed at providing essential warmth to those living on the streets, underscores the dire need for collective action during the harsh winter months.

The campaign focuses on distributing blankets, warm clothing, and food across North India’s major cities, including Delhi, Jaipur, Jalandhar, Chandigarh, Shimla, Ludhiana, Noida, Gurgaon, and Ghaziabad. With increasing homelessness and the devastating impact of extreme winters, the campaign aspires to save lives and bring hope to the destitute.

A Legacy of Compassion Since 2017

Go Spiritual has been spearheading this initiative since 2017, aligning its efforts with its overarching mission of spiritual awareness and philanthropy. By leveraging its network of volunteers and engaging spiritual communities, the organization seeks to amplify its reach and inspire others to join this cause.

In a bid to maximize the campaign’s impact, Approach Communications, the PR and integrated communications wing of Approach Entertainment, is managing the public relations and digital outreach. Meanwhile, Approach Entertainment is creating impactful videos, involving celebrities and influencers, and organizing awareness events to gather widespread support.

A Call to Action: Help Us Blanket North India with Warmth

Sonu Tyagi, Founder, Approach Entertainment & Go Spiritual

Sonu Tyagi, Founder of Go Spiritual & Approach Entertainment, emphasized the urgent need for collective efforts, stating:
“Amidst the biting winter chill, our commitment to compassion and service remains unwavering. The Blanket Donation Campaign stands not just as an initiative but a testament to our collective responsibility towards the less fortunate. Together with Approach Entertainment and Go Spiritual dedicated volunteers, we aim to blanket North India with warmth and hope, touching lives and saving souls. Let us extend our hands, hearts, and resources to make this winter a season of giving and healing for those in need.”

The appeal invites individuals and organizations to:

  • Donate blankets, warm clothing, or food.
  • Volunteer time and resources.
  • Organize local distribution drives to assist as many as possible.

Stark Reality: The Plight of the Homeless During Winters

NGOs and independent reports highlight the alarming statistics of winter-related deaths in India. In 2021, over 512 people succumbed to the cold in Delhi alone. In 2023, an average of nine people lost their lives every day due to the cold on the streets of Delhi. The estimated homeless population of India exceeds 26 crores, with North India bearing the brunt of extreme winter hardships.

This campaign aims to address these challenges by providing immediate relief to the homeless, particularly in urban areas where the lack of shelter magnifies the struggle.

Extending the Spirit of Giving

Go Spiritual has a history of charitable initiatives, including extensive food distribution drives during the lockdown. The organization’s commitment to spirituality through service is rooted in ancient Hindu scriptures, which advocate for compassion and giving as integral to spiritual growth.

Go Spiritual has already taken significant steps to expand its philanthropic endeavors by launching a digital news magazine under the same name, Go Spiritual. To further its mission of raising awareness and inspiring action, the organization is also preparing to launch a dedicated Web TV & OTT platform. Additionally, plans are underway to introduce the Go Spiritual News Magazine app soon.

About the Collaborators

Go Spiritual is a leading charitable and spiritual enterprise committed to promoting mental health, wellness, spiritual awareness, and holistic living. Through its diverse initiatives, the organization integrates ancient spiritual wisdom with contemporary solutions to address the pressing challenges of modern life. Go Spiritual is a social and spiritual initiative of the renowned Approach Entertainment Group, emphasizing service and compassion as its core values.

Approach Entertainment Group is a trailblazer in the realms of Celebrity Management, Film Production, Advertising & Corporate Film Solutions, Film Marketing, and Events & Entertainment Marketing. Complementing its extensive portfolio is Approach Communications, a top-tier PR and Integrated Communications agency serving a broad spectrum of industries, including Corporate, Healthcare, Entertainment, Finance, Education, and Social sectors.

The group’s excellence has been recognized with numerous prestigious accolades, such as The Biz India 2010 Award from the World Confederation of Business, the Service Excellence Award from the Worldwide Marketing Organization, the PR Agency of the Year Award, and the Yuva Ratn Award.

At the helm of Approach Entertainment Group & Go Spiritual is Sonu Tyagi, an award-winning writer, director, and producer known for his visionary leadership. A Psychology graduate with advanced studies in Advertising Management, Journalism, and Filmmaking, Tyagi has an illustrious career, having worked with top advertising agencies and media houses across India. His dynamic leadership has driven the company’s expansion to major cities, including Mumbai, New Delhi, Gurugram, Goa, Kolkata, Dehradun, Chandigarh, Hyderabad, and Ahmedabad. He also co-produced the acclaimed spiritual web series Two Great Masters, based on the teachings of Swami Vivekananda and Paramahansa Yogananda, which is available on MX Player.

Approach Entertainment is set to launch Approach Politics, a Political & Current Affairs Newswire, App, and Portal, along with a new rural marketing and communications division, Approach Rural.

Adding to its multifaceted ventures is Approach Bollywood, a dedicated platform for Bollywood news and content dissemination, extending the group’s reach across the entertainment industry. Beyond its commercial achievements, Approach Entertainment Group remains deeply committed to social and spiritual causes through its non-profit arm, Go Spiritual, reflecting its mission to give back to society and create meaningful impact.

Join the Movement

This winter, Go Spiritual and Approach Entertainment urge everyone to step forward and contribute to this life-saving initiative. Together, let us ensure that no one faces the bitter cold without help.

For more information, please contact:

Go Spiritual   / Approach Entertainment

 9820965004 / 9716962242
Email: info@gospiritualindia.org / info@approachentertainment.com       Website:  Approach Entertainment:      www.approachentertainment.com

Go Spiritual India Organization:            www.gospiritualindia.org

Go Spiritual India Magazine:                 www.gospiritualindia.in

Approach Entertainment Named Exclusive PR & Celebrity Partner for the 3rd Edition of Healthcare and Wellness Innovation Conclave

Approach Entertainment Named Exclusive PR & Celebrity Partner for the 3rd Edition of Healthcare and Wellness Innovation Conclave

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Mumbai: Approach Entertainment, an award-winning Films Productions, Celebrity Management & Entertainment Marketing firm, has been named the Exclusive PR & Celebrity Partner for the 3rd Edition of the Healthcare and Wellness Innovation Conclave, scheduled to be held on September 21, 2024, at MIT World Peace University, Pune. The event, organized by Aristocrat Media, is set to be a significant gathering of healthcare leaders, innovators, and visionaries, aimed at fostering dialogue and collaboration in the rapidly evolving healthcare and wellness sectors.

As the Exclusive PR & Celebrity Partner, Approach Entertainment will play a pivotal role in enhancing the event’s visibility and media reach. The firm will leverage its extensive network and expertise in celebrity management, film production, and integrated communications to bring added glamour and exposure to the conclave. This partnership underscores Approach Entertainment’s commitment to supporting initiatives that drive innovation and excellence in healthcare and wellness.

Sonu Tyagi, Founder, Approach Entertainment & Go Spiritual India

Sonu Tyagi, Founder of Approach Entertainment, expressed his excitement about the collaboration, stating, “We are honored to partner with Aristocrat Media for the Healthcare and Wellness Innovation Conclave. Our goal is to amplify the reach of this prestigious event and spotlight the groundbreaking work being done in the healthcare sector. We are committed to making this conclave a grand success by infusing our expertise in PR, media, and celebrity engagement.”

The Healthcare and Wellness Innovation Conclave has quickly become a leading platform for industry experts to explore the latest advancements and trends in healthcare and wellness. The event will feature an impressive lineup of speakers, including Mr. Farooq Shaikh, Founder of Aristocrat Media; Umesh Unnikrishnan, Director of the Medical Value Travel Council of India; Dr. Urvashi Prasad, Director at the Office of the Vice Chairman, NITI Aayog, Government of India; and other industry stalwarts. Topics to be discussed include digital transformation in healthcare, the integration of AI in patient care, mental health, and holistic wellness approaches.

The event will also be supported by esteemed partners, including Strand Life Sciences as the Technology Partner, JM Financial as the Silver Partner, and Kiaan Wellness as the Wellness Partner. Additionally, collaborations with industry leaders and innovators such as Redefine, SMBConnect, Theistic Business Consultants, Go Spiritual India as the Spiritual Partner, siliconindia, Pharma Utility, Gravitas AI, and others will further enrich the conclave, ensuring a diverse exchange of ideas and expertise.

In addition to insightful panel discussions and keynote addresses, the Conclave will recognize outstanding contributions in the healthcare sector through a prestigious awards ceremony. Categories include the Most Innovative CEOs in Healthcare, Most Innovative HR in Healthcare, and the Healthcare Innovation Excellence Award, all of which adhere to rigorous international standards.

Approach Entertainment’s involvement as the Exclusive PR & Celebrity Partner aligns with its broader mission of supporting transformative initiatives across various sectors. Known for its expertise in managing high-profile events, the firm will ensure that the Healthcare and Wellness Innovation Conclave receives the prominence it deserves, further solidifying its status as a cornerstone event in the healthcare calendar.

Approach Entertainment Group stands as a distinguished hub for Celebrity Management, Film Productions, Advertising & Corporate Film Solutions, Films Marketing, and Events & Entertainment Marketing. Additionally, Approach Communications operates as a prominent PR & Integrated Communications agency serving sectors including Corporate, Healthcare, Entertainment, Finance, Education, and Social domains.

With a robust presence spanning Mumbai, New Delhi, Gurugram, Goa, Kolkata, Dehradun, Chandigarh, Hyderabad, and Ahmedabad, Approach Entertainment Group leads the charge in entertainment, media, and communications. The group’s specialized Bollywood Newswire & Content Dissemination unit, known as Approach Bollywood, further enhances its industry influence and reach. Approach Entertainment Group also operates Go Spiritual India, a charitable spiritual organization dedicated to promoting spiritual awareness and philanthropy.

Go Spiritual India is a charitable spiritual organization dedicated to philanthropy, spiritual awareness, mental health, wellness, organic practices, spiritual tourism, events, media, and social causes. Recently, the organization debuted a news magazine and is preparing to launch Go Spiritual India Web TV & OTT in the near future.

For more information, please contact:

Approach Entertainment
Phone: 9820965004 / 9716962242
Email: info@approachentertainment.com
Visit us at: www.approachentertainment.com & www.approachcommunications.in