Approach Entertainment and Parwez K Photography Unveil Mujeeb Ul Hassan’s Soulful Music Video Laagi Choote Na on UFI Music

Parwez K Photography and Approach Entertainment Unveil Mujeeb Ul Hassan’s Soulful Music Video Laagi Choote Na on UFI Music

Mumbai / New Delhi: The much-awaited romantic music video Laagi Choote Na by celebrated singer Mujeeb Ul Hassan was launched at a special event held in New Delhi. Produced by Khustar Parwez of Parwez K Photography and co-produced by Sonu Tyagi of Approach Entertainment, the music video has already started making waves for its soulful melody, heartfelt lyrics, and stunning visuals.

The launch event saw the presence of notable personalities from the entertainment industry, media, and fans of the artist. Guests were treated to an exclusive screening of the music video, which captures the themes of enduring love and emotional connection.

Speaking at the launch, Mujeeb Ul Hassan shared his excitement:
“Laagi Choote Na is a project close to my heart. The song reflects the beauty of love and relationships, and I hope it resonates deeply with the audience as much as it did with us while creating it.”

Directed by Mujeeb Ul Hassan and composed by Aamir Ali, the video stars Kashish and Arjun, who bring alive the story with their captivating performances.

Sonu Tyagi, Founder, Approach Entertainment & Go Spiritual

Sonu Tyagi, co-producer and founder of Approach Entertainment, added:
“This project is a testament to the power of collaboration and storytelling through music and visuals. We are thrilled to see the positive response to Laagi Choote Na, and we hope it continues to touch hearts worldwide.”

The visually stunning music video, produced by Khustar Parwez of Parwez K Photography, showcases expertise in visual storytelling. Reflecting on the journey, Khustar Parwez said:
“Producing Laagi Choote Na was an enriching experience. The launch event was a celebration of creativity, and I’m delighted to see the project receiving so much love.”

The event also featured live performances, media interactions, and a Q&A session with the team behind the video. Attendees praised the seamless blend of soulful music and mesmerizing visuals, making the track a standout addition to the music scene.

Laagi Choote Na is a romantic track exploring themes of love and connection. With its melody composed by Aamir Ali and lyrics brought to life by Mujeeb Ul Hassan’s soulful voice, the music video delivers an unforgettable experience for viewers.

Parwez K Photography, founded by Khustar Parwez, has been a pioneer in creative productions since 2005, offering unmatched expertise in photography and videography. With an impressive portfolio spanning real estateinteriorsproduct, and lifestyle photography, the company consistently delivers compelling visual content that resonates with diverse audiences.

Approach Entertainment, under the leadership of award-winning filmmaker and writer Sonu Tyagi, has established itself as a leading force in celebrity and artist managementfilm production, and entertainment marketing. Known for its commitment to high-quality productions and innovative strategies, the company has received numerous accolades, including the Biz India Award and Service Excellence Award. Approach Entertainment operates across key locations, including MumbaiNew DelhiGurugramKolkataGoaChandigarh, and Dehradun.

Mujeeb Ul Hassan, a renowned singer, producer, and filmmaker, has made an indelible mark on the entertainment industry. Celebrated for his soulful voice and artistic versatility, he has garnered recognition at esteemed platforms like the Cannes Film Festival and international circuits in the UK.

The music video Laagi Choote Na will be available on all major digital platforms, offering a heartfelt experience for couples and music enthusiasts. With its timeless themes of love and emotional connection, the song provides a refreshing alternative to mainstream music trends.


For more information, please contact:
Approach Entertainment
📞 9820965004 / 9716962242
✉️ info@approachentertainment.com
🌐 Visit: www.approachentertainment.com

Approach Entertainment & Parwez K Photography to Release Singer Mujeeb Ul Hassan’s Music Video Laagi Choote Na on UFI Music This Christmas

Mumbai :  Award-winning entertainment company Approach Entertainment in association with Parwez K Photography, is all set to release the highly anticipated music video Laagi Choote Na on 25th December under the UFI Music label. This soulful track features acclaimed singer Mujeeb Ul Hassan, whose previous hits like Harjaiyaan and Tanhai have captivated audiences nationwide.

The much-awaited romantic music video Laagi Choote Na promises to deliver an immersive experience for listeners and viewers alike. With Mujeeb Ul Hassan’s mesmerizing voice and heartfelt lyrics, the song explores themes of enduring love and emotional connection. The stunning visuals have been directed by Mujeeb Ul Hassan himself and composed by Aamir Ali, further adding to the track’s emotional depth. Produced by Khustar Parwez and co-produced by Sonu TyagiLaagi Choote Na is launched under the UFI Music label, which continues to redefine the music landscape by promoting soulful and meaningful content. The music video will star Kashish and Arjun, bringing their captivating performances to this heartfelt track.

The video has been produced by Khustar Parwez of Parwez K Photography and co-produced by Sonu Tyagi, founder of Approach Entertainment. Known for his expertise in photography and videography, Khustar Parwez has been a trailblazer in the industry, delivering award-winning work in real estate, architecture, lifestyle photography, and creative productions. Parwez K Photography has earned acclaim for projects that bring stunning visual storytelling to life, including recognition at the India Lifestyle Awards.

Speaking about Laagi Choote NaMujeeb Ul Hassan expressed, “This song is very special to me as it reflects the beauty of love and relationships. I’m confident listeners will connect with its meaningful lyrics and soulful music. Collaborating with Parwez K Photography and Approach Entertainment has been a phenomenal experience, and I hope audiences enjoy this visual and musical treat this Christmas.”

Sonu Tyagi, Director of Approach Entertainment, said, “We are thrilled to collaborate with Parwez K Photography and bring Laagi Choote Na to audiences across the globe. This music video is a testament to the power of storytelling through music, visuals, and emotions. Mujeeb Ul Hassan’s voice, combined with the creative expertise of the entire team, will leave a lasting impact on music lovers.”

Parwez K Photography, founded by Khustar Parwez, has been at the forefront of creative productions, offering unparalleled expertise in photography and videography since 2005. With a rich portfolio in real estate, interiors, product, and lifestyle photography, Parwez K Photography continues to deliver impactful visual content that resonates with audiences.

Sonu Tyagi, Founder, Approach Entertainment & Go Spiritual

Approach Entertainment, led by award-winning filmmaker and writer Sonu Tyagi, has carved its niche as a leading celebrity & artist managementfilm productionfilms and entertainment marketing company. The group’s focus on delivering high-quality productions and innovative marketing strategies has earned them several accolades, including the Biz India Award and Service Excellence Award. The company operates in Mumbai, New Delhi, Gurugram, Kolkata, Goa, Chandigarh, and Dehradun, among other locations.

Mujeeb Ul Hassan is a celebrated singer, producer, and filmmaker with a remarkable journey in the entertainment industry. Known for his soulful voice and artistic versatility, he has earned recognition at prestigious platforms such as the Cannes Film Festival and UK international film circuits.

Parwez K Photography has been a leader in visual storytelling since 2005. Recognized for its excellence in real estate, interiors, architecture, and lifestyle photography, the company continues to create dynamic and award-winning visual content.

Founded in 2004, Approach Entertainment is an award-winning celebrity management and film production company specializing in films, music videos, events, corporate films, and entertainment marketing. Led by Sonu Tyagi, the company has garnered accolades for its exceptional contributions to the entertainment industry.

The music video Laagi Choote Na will be available on all digital platforms starting 25th December. With the festive season around the corner, the song aims to strike an emotional chord with couples and music enthusiasts alike, offering a refreshing break from the usual musical trends.

For More Info: Approach Entertainment

9820965004 / 9716962242  info@approachentertainment.com

Visit us at www.approachentertainment.com

Approach Entertainment & Go Spiritual Launch Blanket Donation Campaign to Combat Winter Hardships for the Homeless in North India

New Delhi, India – As winter grips North India with biting cold, Approach Entertainment, a renowned Film Productions, Celebrity Management & Entertainment Marketing company and Go Spiritual, a leading spiritual social enterprise, have embarked on an extensive Blanket Donation Campaign to aid the homeless and underprivileged. This initiative, aimed at providing essential warmth to those living on the streets, underscores the dire need for collective action during the harsh winter months.

The campaign focuses on distributing blankets, warm clothing, and food across North India’s major cities, including Delhi, Jaipur, Jalandhar, Chandigarh, Shimla, Ludhiana, Noida, Gurgaon, and Ghaziabad. With increasing homelessness and the devastating impact of extreme winters, the campaign aspires to save lives and bring hope to the destitute.

A Legacy of Compassion Since 2017

Go Spiritual has been spearheading this initiative since 2017, aligning its efforts with its overarching mission of spiritual awareness and philanthropy. By leveraging its network of volunteers and engaging spiritual communities, the organization seeks to amplify its reach and inspire others to join this cause.

In a bid to maximize the campaign’s impact, Approach Communications, the PR and integrated communications wing of Approach Entertainment, is managing the public relations and digital outreach. Meanwhile, Approach Entertainment is creating impactful videos, involving celebrities and influencers, and organizing awareness events to gather widespread support.

A Call to Action: Help Us Blanket North India with Warmth

Sonu Tyagi, Founder, Approach Entertainment & Go Spiritual

Sonu Tyagi, Founder of Go Spiritual & Approach Entertainment, emphasized the urgent need for collective efforts, stating:
“Amidst the biting winter chill, our commitment to compassion and service remains unwavering. The Blanket Donation Campaign stands not just as an initiative but a testament to our collective responsibility towards the less fortunate. Together with Approach Entertainment and Go Spiritual dedicated volunteers, we aim to blanket North India with warmth and hope, touching lives and saving souls. Let us extend our hands, hearts, and resources to make this winter a season of giving and healing for those in need.”

The appeal invites individuals and organizations to:

  • Donate blankets, warm clothing, or food.
  • Volunteer time and resources.
  • Organize local distribution drives to assist as many as possible.

Stark Reality: The Plight of the Homeless During Winters

NGOs and independent reports highlight the alarming statistics of winter-related deaths in India. In 2021, over 512 people succumbed to the cold in Delhi alone. In 2023, an average of nine people lost their lives every day due to the cold on the streets of Delhi. The estimated homeless population of India exceeds 26 crores, with North India bearing the brunt of extreme winter hardships.

This campaign aims to address these challenges by providing immediate relief to the homeless, particularly in urban areas where the lack of shelter magnifies the struggle.

Extending the Spirit of Giving

Go Spiritual has a history of charitable initiatives, including extensive food distribution drives during the lockdown. The organization’s commitment to spirituality through service is rooted in ancient Hindu scriptures, which advocate for compassion and giving as integral to spiritual growth.

Go Spiritual has already taken significant steps to expand its philanthropic endeavors by launching a digital news magazine under the same name, Go Spiritual. To further its mission of raising awareness and inspiring action, the organization is also preparing to launch a dedicated Web TV & OTT platform. Additionally, plans are underway to introduce the Go Spiritual News Magazine app soon.

About the Collaborators

Go Spiritual is a leading charitable and spiritual enterprise committed to promoting mental health, wellness, spiritual awareness, and holistic living. Through its diverse initiatives, the organization integrates ancient spiritual wisdom with contemporary solutions to address the pressing challenges of modern life. Go Spiritual is a social and spiritual initiative of the renowned Approach Entertainment Group, emphasizing service and compassion as its core values.

Approach Entertainment Group is a trailblazer in the realms of Celebrity Management, Film Production, Advertising & Corporate Film Solutions, Film Marketing, and Events & Entertainment Marketing. Complementing its extensive portfolio is Approach Communications, a top-tier PR and Integrated Communications agency serving a broad spectrum of industries, including Corporate, Healthcare, Entertainment, Finance, Education, and Social sectors.

The group’s excellence has been recognized with numerous prestigious accolades, such as The Biz India 2010 Award from the World Confederation of Business, the Service Excellence Award from the Worldwide Marketing Organization, the PR Agency of the Year Award, and the Yuva Ratn Award.

At the helm of Approach Entertainment Group & Go Spiritual is Sonu Tyagi, an award-winning writer, director, and producer known for his visionary leadership. A Psychology graduate with advanced studies in Advertising Management, Journalism, and Filmmaking, Tyagi has an illustrious career, having worked with top advertising agencies and media houses across India. His dynamic leadership has driven the company’s expansion to major cities, including Mumbai, New Delhi, Gurugram, Goa, Kolkata, Dehradun, Chandigarh, Hyderabad, and Ahmedabad. He also co-produced the acclaimed spiritual web series Two Great Masters, based on the teachings of Swami Vivekananda and Paramahansa Yogananda, which is available on MX Player.

Approach Entertainment is set to launch Approach Politics, a Political & Current Affairs Newswire, App, and Portal, along with a new rural marketing and communications division, Approach Rural.

Adding to its multifaceted ventures is Approach Bollywood, a dedicated platform for Bollywood news and content dissemination, extending the group’s reach across the entertainment industry. Beyond its commercial achievements, Approach Entertainment Group remains deeply committed to social and spiritual causes through its non-profit arm, Go Spiritual, reflecting its mission to give back to society and create meaningful impact.

Join the Movement

This winter, Go Spiritual and Approach Entertainment urge everyone to step forward and contribute to this life-saving initiative. Together, let us ensure that no one faces the bitter cold without help.

For more information, please contact:

Go Spiritual   / Approach Entertainment

 9820965004 / 9716962242
Email: info@gospiritualindia.org / info@approachentertainment.com       Website:  Approach Entertainment:      www.approachentertainment.com

Go Spiritual India Organization:            www.gospiritualindia.org

Go Spiritual India Magazine:                 www.gospiritualindia.in

Go Spiritual India Joins as Supporting Partner for Global STEM Education Confex in Dubai

Mumbai: Go Spiritual India, a pioneering spiritual and wellness-driven social enterprise devoted to promoting holistic living, mindfulness, and community well-being, proudly announces its partnership as a Supporting Partner for the 11th Global STEM Education Confex. Hosted by IBEForuM, this highly anticipated event will take place on November 6-7, 2024, at the Millennium Plaza Downtown Hotel in Dubai, UAE. The Confex aims to bring together thought leaders, educators, researchers, and industry professionals from around the globe to drive innovation and inspire the future of STEM education.

With its mission to foster spiritual awareness and holistic well-being, Go Spiritual India’s involvement in the Confex will bring a unique perspective on the importance of integrating mental health and wellness into STEM education. This partnership reflects a growing recognition of the need to incorporate mindfulness, emotional resilience, and values of spiritual awareness alongside technical expertise in STEM fields.

Sonu Tyagi, Founder, Go Spiritual India & Approach Entertainment

“We are honored to support this transformative event,” said Sonu Tyagi, Founder of Go Spiritual India and Approach Entertainment. “STEM education is crucial for our future, and at Go Spiritual India, we believe that combining scientific knowledge with a deep sense of holistic well-being can create well-rounded leaders. Our goal is to inspire attendees to explore ways to balance technical learning with emotional and spiritual growth.”

As a supporting partner, Go Spiritual India will enrich the Confex with perspectives on how spirituality and mental wellness can enhance STEM learning and innovation. The Confex will feature over 29 global speakers and welcome 500+ delegates, offering Go Spiritual India ample opportunities to share insights and foster dialogue on integrating wellness practices in STEM education.

Highlights of the Global STEM Education Confex:

  • Engagement with Policymakers and Industry Leaders: Attendees will engage with influential leaders to discuss policies supporting a holistic approach to STEM learning.
  • Workshops and Interactive Labs: Immersive sessions will provide hands-on experience with the latest educational technologies, encouraging innovation while promoting wellness in STEM education.
  • Global Networking: Delegates from diverse backgrounds will connect, collaborate, and explore initiatives that bridge STEM education and mental well-being.

Go Spiritual India is dedicated to advancing spiritual awareness, mental health, and wellness through various platforms, including the Go Spiritual India News Magazine and the upcoming Go Spiritual India Web TV/OTT. With a vision to foster holistic health, the organization provides spiritual content, guided meditations, and will soon introduce Ayurveda, health, and wellness products and services. Through these initiatives, Go Spiritual India aims to encourage balanced, compassionate, and mindful living.

Led by Sonu Tyagi, Go Spiritual India actively champions mental health advocacy, spiritual tourism, organic practices, and social causes, making its partnership with the Global STEM Education Confex a natural fit. Tyagi’s extensive experience in media, advertising, and filmmaking has helped shape Go Spiritual India into a beacon of spiritual enlightenment and wellness, committed to fostering holistic well-being on a global scale.

Go Spiritual India is the spiritual and social impact initiative of Approach Entertainment Group. Approach Entertainment Group is a leading force in Celebrity Management, Film Production, Advertising & Corporate Film Solutions, Film Marketing, and Events & Entertainment Marketing. Supported by its PR & Integrated Communications division, Approach Communications provides dedicated strategies across Corporate, Healthcare, Entertainment, Finance, Education, and Social domains. The group is now expanding its focus with the planned launch of two specialized units: Approach Politics, dedicated to political communications, and Approach Rural, targeting rural marketing and communications.

Renowned for its excellence, Approach Entertainment Group has received prestigious awards, including The Biz India 2010 Award from the World Confederation of Business, the Service Excellence Award from the Worldwide Marketing Organization, PR Agency of the Year, and the Yuva Ratn Award.

The group is headed by Sonu Tyagi, an award-winning writer, director, and producer with a deep commitment to spirituality. With a background in Psychology and advanced studies in Advertising Management, Journalism, and Filmmaking, Tyagi has led Approach Entertainment Group to establish a strong presence across major Indian cities, including Mumbai, New Delhi, Gurugram, Goa, Kolkata, Dehradun, Chandigarh, Hyderabad, and Ahmedabad.

Approach Entertainment Group also operates Approach Bollywood, a specialized Bollywood Newswire & Content Dissemination unit that expands its influence in the entertainment industry. Beyond commercial ventures, the group remains dedicated to spiritual and social impact through Go Spiritual India, which promotes mental health, wellness, and holistic living, reflecting the group’s commitment to making a positive difference across professional and humanitarian spheres.

Contact Information:

Go Spiritual India / Approach Entertainment
Phone: +91 9820965004 / +91 9716962242
Email: info@approachentertainment.com 

Website: www.approachentertainment.com & www.gospiritualindia.org

Approach Entertainment Named Exclusive PR & Celebrity Partner for the 3rd Edition of Healthcare and Wellness Innovation Conclave

Mumbai: Approach Entertainment, an award-winning Films Productions, Celebrity Management & Entertainment Marketing firm, has been named the Exclusive PR & Celebrity Partner for the 3rd Edition of the Healthcare and Wellness Innovation Conclave, scheduled to be held on September 21, 2024, at MIT World Peace University, Pune. The event, organized by Aristocrat Media, is set to be a significant gathering of healthcare leaders, innovators, and visionaries, aimed at fostering dialogue and collaboration in the rapidly evolving healthcare and wellness sectors.

As the Exclusive PR & Celebrity Partner, Approach Entertainment will play a pivotal role in enhancing the event’s visibility and media reach. The firm will leverage its extensive network and expertise in celebrity management, film production, and integrated communications to bring added glamour and exposure to the conclave. This partnership underscores Approach Entertainment’s commitment to supporting initiatives that drive innovation and excellence in healthcare and wellness.

Sonu Tyagi, Founder, Approach Entertainment & Go Spiritual India

Sonu Tyagi, Founder of Approach Entertainment, expressed his excitement about the collaboration, stating, “We are honored to partner with Aristocrat Media for the Healthcare and Wellness Innovation Conclave. Our goal is to amplify the reach of this prestigious event and spotlight the groundbreaking work being done in the healthcare sector. We are committed to making this conclave a grand success by infusing our expertise in PR, media, and celebrity engagement.”

The Healthcare and Wellness Innovation Conclave has quickly become a leading platform for industry experts to explore the latest advancements and trends in healthcare and wellness. The event will feature an impressive lineup of speakers, including Mr. Farooq Shaikh, Founder of Aristocrat Media; Umesh Unnikrishnan, Director of the Medical Value Travel Council of India; Dr. Urvashi Prasad, Director at the Office of the Vice Chairman, NITI Aayog, Government of India; and other industry stalwarts. Topics to be discussed include digital transformation in healthcare, the integration of AI in patient care, mental health, and holistic wellness approaches.

The event will also be supported by esteemed partners, including Strand Life Sciences as the Technology Partner, JM Financial as the Silver Partner, and Kiaan Wellness as the Wellness Partner. Additionally, collaborations with industry leaders and innovators such as Redefine, SMBConnect, Theistic Business Consultants, Go Spiritual India as the Spiritual Partner, siliconindia, Pharma Utility, Gravitas AI, and others will further enrich the conclave, ensuring a diverse exchange of ideas and expertise.

In addition to insightful panel discussions and keynote addresses, the Conclave will recognize outstanding contributions in the healthcare sector through a prestigious awards ceremony. Categories include the Most Innovative CEOs in Healthcare, Most Innovative HR in Healthcare, and the Healthcare Innovation Excellence Award, all of which adhere to rigorous international standards.

Approach Entertainment’s involvement as the Exclusive PR & Celebrity Partner aligns with its broader mission of supporting transformative initiatives across various sectors. Known for its expertise in managing high-profile events, the firm will ensure that the Healthcare and Wellness Innovation Conclave receives the prominence it deserves, further solidifying its status as a cornerstone event in the healthcare calendar.

Approach Entertainment Group stands as a distinguished hub for Celebrity Management, Film Productions, Advertising & Corporate Film Solutions, Films Marketing, and Events & Entertainment Marketing. Additionally, Approach Communications operates as a prominent PR & Integrated Communications agency serving sectors including Corporate, Healthcare, Entertainment, Finance, Education, and Social domains.

With a robust presence spanning Mumbai, New Delhi, Gurugram, Goa, Kolkata, Dehradun, Chandigarh, Hyderabad, and Ahmedabad, Approach Entertainment Group leads the charge in entertainment, media, and communications. The group’s specialized Bollywood Newswire & Content Dissemination unit, known as Approach Bollywood, further enhances its industry influence and reach. Approach Entertainment Group also operates Go Spiritual India, a charitable spiritual organization dedicated to promoting spiritual awareness and philanthropy.

Go Spiritual India is a charitable spiritual organization dedicated to philanthropy, spiritual awareness, mental health, wellness, organic practices, spiritual tourism, events, media, and social causes. Recently, the organization debuted a news magazine and is preparing to launch Go Spiritual India Web TV & OTT in the near future.

For more information, please contact:

Approach Entertainment
Phone: 9820965004 / 9716962242
Email: info@approachentertainment.com
Visit us at: www.approachentertainment.com & www.approachcommunications.in

Approach Entertainment Group Ropes in Tushar Gondalia as Gujarat Head, Strengthening Its Leadership Team

Ahmedabad: Approach Entertainment Group, a premier integrated media and entertainment company, is excited to announce the appointment of Tushar Gondalia as the new Head for its Gujarat operations. This strategic move is part of the company’s ongoing efforts to expand its footprint and enhance its service offerings across the region.

Approach Entertainment Group, known for its innovative and diverse range of services, includes Approach Communications, an award-winning PR & Integrated Communications Agency; Approach Bollywood, a Bollywood & Entertainment Newswire; and Go Spiritual India, a not-for-profit spiritual organization. Under the visionary leadership of Sonu Tyagi, the founder and Managing Director, the group has achieved significant milestones, including the Biz India 2010 Award by the World Confederation of Business, the Service Excellence Award from the Worldwide Marketing Organization, the PR Agency of the Year Award, and the Yuva Ratn Award.

Tushar Gondalia brings a wealth of experience to his new role, having spent more than 19 years in the media industry. His expertise spans various fields such as marketing, media relations, brand promotion, creative writing, corporate communication, and social media strategies. Tushar’s robust background includes notable positions such as Head of Marketing at Ezcure, where he led Instagram marketing initiatives, and Sr. Executive of Marketing at Colors Gujarati, Viacom18, where he was instrumental in designing publicity events, strategic planning, and social media marketing.

Sonu Tyagi, Founder, Approach Entertainment & Go Spiritual India

Throughout his career, Tushar has demonstrated a flair for innovation and leadership. He has excelled in roles at ETV Entertainment and as a content writer and visualizer, working on diverse projects from corporate communication to editorial writing. His creative contributions have been recognized with several accolades, including a first-place win in Viacom18’s Idea Sharing platform “Big Belly” and leading his team to success in various marketing and publicity endeavors.

Sonu Tyagi expressed his enthusiasm about Tushar’s appointment, stating, “We are thrilled to welcome Tushar Gondalia to the Approach Entertainment Group family. His extensive experience and creative vision align perfectly with our mission to deliver top-tier entertainment and communication solutions. We are confident that under his leadership, our operations in Gujarat will reach new heights.”

Tushar Gondalia

Tushar Gondalia shared his excitement about joining the group, saying, “I am honored to be a part of Approach Entertainment Group, a company that stands at the forefront of the media and entertainment industry. I look forward to leveraging my experience to drive innovation and growth in Gujarat and contribute to the group’s continued success.”

Approach Entertainment Group, with a strong presence in Mumbai, New Delhi, Gurugram, Goa, Kolkata, Dehradun, Chandigarh, Hyderabad, and Ahmedabad, continues to lead in celebrity management, film production, event management, branding, and PR & Integrated Communications. The group’s specialized Bollywood Newswire & Content Dissemination unit, Approach Bollywood, enhances its industry influence and reach. Additionally, Approach Entertainment has recently co-produced the spiritual web series “Two Great Masters” and is currently working on films, OTT projects, and branded entertainment content and advertising films.

Go Spiritual India, the charitable spiritual organization within the group, is dedicated to philanthropy, spiritual awareness, mental health, wellness, organic practices, spiritual tourism, events, media, and social causes. The organization recently debuted a news magazine and is preparing to launch Go Spiritual India Web TV & OTT in the near future.

For more information: +91 9820965004 / +91 9716962242         

 Visit us at: www.approachentertainment.com

Email:    info@approachentertainment.com

Approach Communications Bags Dr. Morepen PR Account

Approach Communications Bags Dr. Morepen PR Account

New Delhi:      Approach Communications, an award-winning public relations and integrated communications firm with a specialized division for Pharma and Healthcare PR have bagged the entire gamut of corporate communications & PR Activities account of Dr. Morepen. Dr. Morepen is India’s Leading Healthcare & Pharma Company based in New Delhi with a pan India presence. Dr. Morepen is a Public Ltd company with a vast product range in OTC, Ayurveda, and Health Supplements, etc.

India’s Leading Award-Winning PR & Integrated Communications Agency

‘Dr. Morepen’ has 3 manufacturing facilities, for
manufacture of API, formulations, and OTC
products with international standings, all set
amidst green, pollution-free surroundings on the
foothills of the majestic Himalayas, located in the
state of Himachal Pradesh.

Approach Communications has set up a specialized division for Pharma and Healthcare PR. The firm is on a client-winning spree with 3 new PR Account wins in healthcare communications.

Approach Communications is India’s Leading Award-winning PR & Integrated Communications Agency with operations in Mumbai, New Delhi, Gurugram, Dehradun, Kolkata, Goa, Chandigarh & Jalandhar.

Approach Entertainment

Approach Communications is a part of India’s Leading Celebrity Management & Films Productions Group, Approach Entertainment. Approach Entertainment is having specialized verticals in Celebrity & Talent Management, Films Productions, Advertising & Corporate Films Productions, Films Marketing, Events, and Entertainment Marketing solutions. The group has bagged the World Confederation of Business’s The Biz India 2010 Award & Worldwide Marketing Organization’s Service Excellence Award. The group is also having a Charitable Spiritual Organization, Go Spiritual India.

Now Approach Communications will handle the entire PR, Digital, Media Relations, Image Management, Content Creation, Online PR & Reputation Management strategy and integrated marketing communications activities, and other branding initiatives for Dr. Morepen. The fast-growing PR & Integrated Communications Agency in India is offering expertise-based solutions in Healthcare PR & Marketing Communications.

According to Mr. Sushil Suri, CMD, Dr. Morepen  “ We were looking for a Healthcare  PR & Communications agency which is most suitable for us in terms of generating awareness, engaging the audience and corporate reputation of the group. The presentation made by Approach Communications was in line with our communications and PR approach.  So we decided to go with Approach Communications.”

Approach Entertainment

Commenting on the win, Sonu Tyagi, Director, Approach Communications & Approach Entertainment said “Approach Communications is having a specialized vertical in Healthcare PR & Communications. We are building up our Health domain capabilities in Healthcare PR, Media Relations, Image Management, Digital PR & Marketing for Healthcare, Content Creation, Influencers Engagement & Marketing, and Branded Entertainment for Health Brands. We have recently signed 3 New Clients in the Healthcare vertical and we will build expertise-based solutions. We have also launched our Digital Marketing unit for Healthcare, SME, Corporate, Education, Entertainment, Travel & tourism & Hospitality sectors. “

Approach Communications is an award-winning PR & Integrated Communications Agency established in the Year 2003. The agency is having operations in Mumbai, New Delhi, Gurugram, Goa, Dehradun, Chandigarh, Jalandhar & Kolkata. Approach Communications has worked with Bajaj Auto, Mahindra, General Motors, Elder Pharma, Pidilite, Ashley Madison, UTV, Jhankar Television, Vistaar Group, Maharashtra Agro, Eicher Motors among others. The PR Agency has specialized verticals in Corporate, Entertainment, Healthcare & Pharma, Finance, Education, SME, FMCG, Real Estate, Travel & Tourism verticals.

Approach Entertainment Group’s Charitable Spiritual Organization Go Spiritual India is working for Philanthropy, Spiritual Awareness, Spiritual Tourism, Events, Media, Publications, Organic, Online, Health & Wellness, and social causes. Go Spiritual India is also launching Go Spiritual India Digital Magazine and it will be followed with Monthly print & Go Spiritual India Web TV Later. Go Spiritual India is also launching its health, Ayurveda, organic, food, and wellness products soon. The PR & Integrated Communications account will be handled by Approach Communications.

Approach Entertainment Group is also having a Bollywood & Entertainment Newswire, Approach Bollywood which is a Content Creation & Dissemination company focusing on Newspapers, Magazines, TV & Radio Channels, Portals, Apps, and all other digital mediums. The group is being headed by award-winning writer/ director Sonu Tyagi who has worked with leading advertising agencies & media houses after pursuing graduation in Psychology and courses in Advertising Management, Journalism, and Film Making. He is also going to direct Indian-origin international singer/musician Rajan Shah music video soon & will also direct a Movie / Web Series for an Indian OTT Later.

Watch Go Spiritual India Intro Film Produced by Approach Entertainment

Go Spiritual India Intro Film Produced by Approach Entertainment

Approach Entertainment also has Branded Entertainment Productions division which works on Interesting concepts of Marketing through Branded Entertainment like Digital Films, Short Movies, Music Videos, Feature Films, and TV Content. The fast-growing celebrity management and films productions company in India also launching Branded Entertainment practices for Healthcare, Pharma, OTC, Ayurveda, Organic, and other related brands.

The company will offer integrated services for healthcare and pharma companies in PR & Corporate Communications, Celebrity Management & Influencers Engagement, Advertising & TVC Films Productions, Corporate Films Productions, Films Marketing, Events, Entertainment Marketing and Branded Entertainment Productions. Approach Entertainment is already having a team of Branded Entertainment writers & directors who have the knack for creating content for digital mediums. Approach Communications will also promote and distribute the content to engage the audience in an entertaining way and deliver the brand message.

Email us at approachentertainment@gmail.com

Visit us at Approach Entertainment Film Productions:      www.approachentertainment.net

Approach Entertainment Celebrity Management:             www.approachentertainment.com

Go Spiritual India Charitable Spiritual Organization:         www.gospiritualindia.org