Approach Entertainment & Parwez K Photography Launch Poster of Singer Mujeeb Ul Hassan’s Upcoming Music Video Laagi Choote Na in New Delhi

New Delhi: Award-winning Celebrity Management, Films Productions & entertainment company Approach Entertainment in collaboration with the Parwez K Photography , officially unveiled the poster of the highly anticipated music video Laagi Choote Na at a grand event in New Delhi. The music video, featuring celebrated singer Mujeeb Ul Hassan, is slated for release on 25th December under the UFI Music label.

The unveiling event was attended by prominent figures from the music and entertainment industry, along with media personnel and fans. The poster of Laagi Choote Na captures the essence of the soulful track, promising a visual and emotional treat for audiences worldwide.

Speaking at the event, Mujeeb Ul Hassan shared his excitement, saying, “Revealing the poster of Laagi Choote Na in New Delhi feels amazing. This song holds a special place in my heart, and the poster beautifully captures its emotional depth. I can’t wait for audiences to experience the full video this Christmas.”

The romantic track, composed by Aamir Ali, features heartfelt lyrics and is accompanied by stunning visuals directed by Mujeeb Ul Hassan himself. The music video stars Kashish and Arjun, whose performances are set to bring the story to life.

Khustar Parwez, producer of the video and founder of Parwez K Photography, remarked, “This poster launch marks the beginning of an exciting journey for Laagi Choote Na. The music video is a labor of love, and I’m thrilled to see it resonate with audiences even before its release.”

Sonu Tyagi, co-producer of the video and founder of Approach Entertainment, added, “The poster reflects the heart and soul of this project. It’s an honor to work with such talented artists and creatives, and I’m confident that Laagi Choote Na will leave a lasting impact on music lovers everywhere.”

Sonu Tyagi, Founder, Approach Entertainment & Go Spiritual

The unveiling event also featured a sneak peek of the music video, further building anticipation among the attendees. Laagi Choote Na promises to strike a chord with listeners through its timeless themes of love and connection, making it a perfect addition to the festive season.

Parwez K Photography, established by Khustar Parwez in 2005, has been a pioneer in the realm of creative productions, offering exceptional expertise in photography and videography. With an impressive portfolio spanning real estate, interiors, product, and lifestyle photography, the company consistently delivers impactful visual content that resonates with audiences.

Approach Entertainment, under the leadership of award-winning filmmaker and writer Sonu Tyagi, has cemented its position as a leading name in celebrity and artist management, film production, and entertainment marketing. The company’s dedication to high-quality productions and innovative marketing strategies has earned it numerous accolades, including the Biz India Award and Service Excellence Award. Approach Entertainment operates across major cities, including Mumbai, New Delhi, Gurugram, Kolkata, Goa, Chandigarh, and Dehradun.

Mujeeb Ul Hassan, a celebrated singer, producer, and filmmaker, has made a remarkable impact in the entertainment industry. Known for his soulful voice and artistic versatility, he has received recognition at prestigious platforms such as the Cannes Film Festival and international circuits in the UK.

Parwez K Photography has consistently led the way in visual storytelling, earning acclaim for its excellence in real estate, interiors, architecture, and lifestyle photography. The company’s dynamic and award-winning work continues to set new benchmarks in the industry.

Since its inception in 2004, Approach Entertainment has excelled in Celebrity Management, Films Productions, Advertising & Corporate Films Productions, Films Marketing, Events and entertainment marketing. Guided by Sonu Tyagi’s vision, the company has established itself as a trailblazer in the entertainment world.

The highly anticipated music video Laagi Choote Na will be available on all digital platforms starting 25th December. Just in time for the festive season, the song is poised to captivate couples and music enthusiasts with its soulful melody and heartfelt visuals, offering a refreshing departure from conventional music trends.

For More Information:
Approach Entertainment
9820965004 / 9716962242
info@approachentertainment.com
Visit: www.approachentertainment.com

Approach Entertainment & Go Spiritual Launch Blanket Donation Campaign to Combat Winter Hardships for the Homeless in North India

New Delhi, India – As winter grips North India with biting cold, Approach Entertainment, a renowned Film Productions, Celebrity Management & Entertainment Marketing company and Go Spiritual, a leading spiritual social enterprise, have embarked on an extensive Blanket Donation Campaign to aid the homeless and underprivileged. This initiative, aimed at providing essential warmth to those living on the streets, underscores the dire need for collective action during the harsh winter months.

The campaign focuses on distributing blankets, warm clothing, and food across North India’s major cities, including Delhi, Jaipur, Jalandhar, Chandigarh, Shimla, Ludhiana, Noida, Gurgaon, and Ghaziabad. With increasing homelessness and the devastating impact of extreme winters, the campaign aspires to save lives and bring hope to the destitute.

A Legacy of Compassion Since 2017

Go Spiritual has been spearheading this initiative since 2017, aligning its efforts with its overarching mission of spiritual awareness and philanthropy. By leveraging its network of volunteers and engaging spiritual communities, the organization seeks to amplify its reach and inspire others to join this cause.

In a bid to maximize the campaign’s impact, Approach Communications, the PR and integrated communications wing of Approach Entertainment, is managing the public relations and digital outreach. Meanwhile, Approach Entertainment is creating impactful videos, involving celebrities and influencers, and organizing awareness events to gather widespread support.

A Call to Action: Help Us Blanket North India with Warmth

Sonu Tyagi, Founder, Approach Entertainment & Go Spiritual

Sonu Tyagi, Founder of Go Spiritual & Approach Entertainment, emphasized the urgent need for collective efforts, stating:
“Amidst the biting winter chill, our commitment to compassion and service remains unwavering. The Blanket Donation Campaign stands not just as an initiative but a testament to our collective responsibility towards the less fortunate. Together with Approach Entertainment and Go Spiritual dedicated volunteers, we aim to blanket North India with warmth and hope, touching lives and saving souls. Let us extend our hands, hearts, and resources to make this winter a season of giving and healing for those in need.”

The appeal invites individuals and organizations to:

  • Donate blankets, warm clothing, or food.
  • Volunteer time and resources.
  • Organize local distribution drives to assist as many as possible.

Stark Reality: The Plight of the Homeless During Winters

NGOs and independent reports highlight the alarming statistics of winter-related deaths in India. In 2021, over 512 people succumbed to the cold in Delhi alone. In 2023, an average of nine people lost their lives every day due to the cold on the streets of Delhi. The estimated homeless population of India exceeds 26 crores, with North India bearing the brunt of extreme winter hardships.

This campaign aims to address these challenges by providing immediate relief to the homeless, particularly in urban areas where the lack of shelter magnifies the struggle.

Extending the Spirit of Giving

Go Spiritual has a history of charitable initiatives, including extensive food distribution drives during the lockdown. The organization’s commitment to spirituality through service is rooted in ancient Hindu scriptures, which advocate for compassion and giving as integral to spiritual growth.

Go Spiritual has already taken significant steps to expand its philanthropic endeavors by launching a digital news magazine under the same name, Go Spiritual. To further its mission of raising awareness and inspiring action, the organization is also preparing to launch a dedicated Web TV & OTT platform. Additionally, plans are underway to introduce the Go Spiritual News Magazine app soon.

About the Collaborators

Go Spiritual is a leading charitable and spiritual enterprise committed to promoting mental health, wellness, spiritual awareness, and holistic living. Through its diverse initiatives, the organization integrates ancient spiritual wisdom with contemporary solutions to address the pressing challenges of modern life. Go Spiritual is a social and spiritual initiative of the renowned Approach Entertainment Group, emphasizing service and compassion as its core values.

Approach Entertainment Group is a trailblazer in the realms of Celebrity Management, Film Production, Advertising & Corporate Film Solutions, Film Marketing, and Events & Entertainment Marketing. Complementing its extensive portfolio is Approach Communications, a top-tier PR and Integrated Communications agency serving a broad spectrum of industries, including Corporate, Healthcare, Entertainment, Finance, Education, and Social sectors.

The group’s excellence has been recognized with numerous prestigious accolades, such as The Biz India 2010 Award from the World Confederation of Business, the Service Excellence Award from the Worldwide Marketing Organization, the PR Agency of the Year Award, and the Yuva Ratn Award.

At the helm of Approach Entertainment Group & Go Spiritual is Sonu Tyagi, an award-winning writer, director, and producer known for his visionary leadership. A Psychology graduate with advanced studies in Advertising Management, Journalism, and Filmmaking, Tyagi has an illustrious career, having worked with top advertising agencies and media houses across India. His dynamic leadership has driven the company’s expansion to major cities, including Mumbai, New Delhi, Gurugram, Goa, Kolkata, Dehradun, Chandigarh, Hyderabad, and Ahmedabad. He also co-produced the acclaimed spiritual web series Two Great Masters, based on the teachings of Swami Vivekananda and Paramahansa Yogananda, which is available on MX Player.

Approach Entertainment is set to launch Approach Politics, a Political & Current Affairs Newswire, App, and Portal, along with a new rural marketing and communications division, Approach Rural.

Adding to its multifaceted ventures is Approach Bollywood, a dedicated platform for Bollywood news and content dissemination, extending the group’s reach across the entertainment industry. Beyond its commercial achievements, Approach Entertainment Group remains deeply committed to social and spiritual causes through its non-profit arm, Go Spiritual, reflecting its mission to give back to society and create meaningful impact.

Join the Movement

This winter, Go Spiritual and Approach Entertainment urge everyone to step forward and contribute to this life-saving initiative. Together, let us ensure that no one faces the bitter cold without help.

For more information, please contact:

Go Spiritual   / Approach Entertainment

 9820965004 / 9716962242
Email: info@gospiritualindia.org / info@approachentertainment.com       Website:  Approach Entertainment:      www.approachentertainment.com

Go Spiritual India Organization:            www.gospiritualindia.org

Go Spiritual India Magazine:                 www.gospiritualindia.in