Approach Entertainment Signs Shorr Music Exclusively

Approach Entertainment Signs Shorr Music Exclusively

Mumbai:  India’s Leading Award Winning Celebrity Management, Films Marketing, and Films Productions Company, Approach Entertainment has signed music production group Shorr Music exclusively. Shorr Music is a promising upcoming music production group started by three very talented individuals Nihal D, Abhishek T, and Neil. Shorr Music has already worked with top music labels like Zee Music, Tips, and Panorama Music and is all set to compose & produce music for a Bollywood film soon.

Shorr Music already has a few chartbusters like Heer Kahan on Zee Music & Arziyaan on Panorama Music. Shorr Music has also composed and produced music for a few Marathi films and advertising jingles for different brands. Arziyaan was very well appreciated by music lovers for its soulful lyrics and soothing music.  The music group is also going to work on a Bollywood film which will be announced soon.

Approach Entertainment will handle the entire representation, Management, Digital, Brand & Media Partnerships, Events, and other related activities for Shorr Music while Approach Communications will be looking after PR & Communications activities. Approach Entertainment has also bagged Service Excellence Award from Worldwide Marketing Organization recently. Approach Entertainment has operations in Mumbai, New Delhi, Gurugram, Goa, Chandigarh, Dehradun, Kolkata, and Jalandhar.

“SHORR “ is a musical collective from Mumbai India that works for film & independent music. The group is working on new ideas and experimental sound.  
“SHORR” is a Hindi word for  “NOISE “ as the music group believes Noise can’t be ignored. Shorr will be creating music for a global audience as music is not bound by any genre, language, place, or nation.

Talking about the Collaboration with Approach Entertainment, Nihal D,  Abhishek T & Neil of Shorr Music in a collective statement said, “ As we have already worked with top music labels like Zee Music & Panorama Music and will be making our Bollywood debut soon, we were looking for the right management and communications agencies for our music group. Approach Entertainment is an award-winning celebrity & talent Management Company and they are doing some wonderful work for music artists in India.  It’s such an immense pleasure to be a part of Approach Entertainment’s celebrity & talent management roster. We are very ecstatic to be a part of our next phase of Bollywood & music journey with Approach Entertainment. Looking forward to having long innings in Bollywood & music industry with the Approach Entertainment team. ”

Speaking on the announcement, Sonu Tyagi, Director of Approach Entertainment says, “ Shorr Music is a tremendously talented music directors & singers group who has already proven his performance with Zee Music, Panorama Music & other top music companies. I liked their music videos Heer Kahan & Arziyaan.  We will work on Shorr music management, pr & representation, events, and marketing.  We are very happy   to sign Shorr Music exclusively.”

Sonu Tyagi, Approach Entertainment

Approach Entertainment is a Full Fledged Entertainment Marketing Company with specialized verticals in Celebrity Management, Films Productions, Advertising & Corporate Films Productions, Films Marketing, Events, and Entertainment Marketing. Approach Entertainment is based in Mumbai with operations in New Delhi, Gurugram, Goa, Dehradun, Chandigarh, Kolkata & Jalandhar. Approach Entertainment Group is headed by award-winning writer/director Sonu Tyagi who has worked with leading advertising agencies and media houses in India.

Approach Entertainment has also bagged The Biz India 2010 Award given by the World Confederation of Business. The Biz India 2010 Awards were organized in Taj Palace Hotel, in Mumbai. Approach Entertainment Group also bagged the Worldwide Marketing Organization’s Service Excellence award very recently.

Approach Entertainment group also has a PR & Integrated Communications Agency, Approach Communications apart from a Bollywood & Entertainment newswire, Approach Bollywood. In addition to business enterprises, the group also has a Charitable Spiritual Organization, Go Spiritual India.

Go Spiritual India is a Charitable Spiritual Organization Working for Philanthropy, Spiritual Awareness, Spiritual Tourism, Spiritual Media, Spiritual Events, Organic, Mental Health, Wellness, and Holistic Health. 

For More Info:

Call us at 9820965004 / 9716962242

Mail us at: approachentertainment@gmail.com

Visit us at www.approachentertainment.com & www.gospiritualindia.org

Approach Communications Bags Dr. Morepen PR Account

Approach Communications Bags Dr. Morepen PR Account

New Delhi:      Approach Communications, an award-winning public relations and integrated communications firm with a specialized division for Pharma and Healthcare PR have bagged the entire gamut of corporate communications & PR Activities account of Dr. Morepen. Dr. Morepen is India’s Leading Healthcare & Pharma Company based in New Delhi with a pan India presence. Dr. Morepen is a Public Ltd company with a vast product range in OTC, Ayurveda, and Health Supplements, etc.

India’s Leading Award-Winning PR & Integrated Communications Agency

‘Dr. Morepen’ has 3 manufacturing facilities, for
manufacture of API, formulations, and OTC
products with international standings, all set
amidst green, pollution-free surroundings on the
foothills of the majestic Himalayas, located in the
state of Himachal Pradesh.

Approach Communications has set up a specialized division for Pharma and Healthcare PR. The firm is on a client-winning spree with 3 new PR Account wins in healthcare communications.

Approach Communications is India’s Leading Award-winning PR & Integrated Communications Agency with operations in Mumbai, New Delhi, Gurugram, Dehradun, Kolkata, Goa, Chandigarh & Jalandhar.

Approach Entertainment

Approach Communications is a part of India’s Leading Celebrity Management & Films Productions Group, Approach Entertainment. Approach Entertainment is having specialized verticals in Celebrity & Talent Management, Films Productions, Advertising & Corporate Films Productions, Films Marketing, Events, and Entertainment Marketing solutions. The group has bagged the World Confederation of Business’s The Biz India 2010 Award & Worldwide Marketing Organization’s Service Excellence Award. The group is also having a Charitable Spiritual Organization, Go Spiritual India.

Now Approach Communications will handle the entire PR, Digital, Media Relations, Image Management, Content Creation, Online PR & Reputation Management strategy and integrated marketing communications activities, and other branding initiatives for Dr. Morepen. The fast-growing PR & Integrated Communications Agency in India is offering expertise-based solutions in Healthcare PR & Marketing Communications.

According to Mr. Sushil Suri, CMD, Dr. Morepen  “ We were looking for a Healthcare  PR & Communications agency which is most suitable for us in terms of generating awareness, engaging the audience and corporate reputation of the group. The presentation made by Approach Communications was in line with our communications and PR approach.  So we decided to go with Approach Communications.”

Approach Entertainment

Commenting on the win, Sonu Tyagi, Director, Approach Communications & Approach Entertainment said “Approach Communications is having a specialized vertical in Healthcare PR & Communications. We are building up our Health domain capabilities in Healthcare PR, Media Relations, Image Management, Digital PR & Marketing for Healthcare, Content Creation, Influencers Engagement & Marketing, and Branded Entertainment for Health Brands. We have recently signed 3 New Clients in the Healthcare vertical and we will build expertise-based solutions. We have also launched our Digital Marketing unit for Healthcare, SME, Corporate, Education, Entertainment, Travel & tourism & Hospitality sectors. “

Approach Communications is an award-winning PR & Integrated Communications Agency established in the Year 2003. The agency is having operations in Mumbai, New Delhi, Gurugram, Goa, Dehradun, Chandigarh, Jalandhar & Kolkata. Approach Communications has worked with Bajaj Auto, Mahindra, General Motors, Elder Pharma, Pidilite, Ashley Madison, UTV, Jhankar Television, Vistaar Group, Maharashtra Agro, Eicher Motors among others. The PR Agency has specialized verticals in Corporate, Entertainment, Healthcare & Pharma, Finance, Education, SME, FMCG, Real Estate, Travel & Tourism verticals.

Approach Entertainment Group’s Charitable Spiritual Organization Go Spiritual India is working for Philanthropy, Spiritual Awareness, Spiritual Tourism, Events, Media, Publications, Organic, Online, Health & Wellness, and social causes. Go Spiritual India is also launching Go Spiritual India Digital Magazine and it will be followed with Monthly print & Go Spiritual India Web TV Later. Go Spiritual India is also launching its health, Ayurveda, organic, food, and wellness products soon. The PR & Integrated Communications account will be handled by Approach Communications.

Approach Entertainment Group is also having a Bollywood & Entertainment Newswire, Approach Bollywood which is a Content Creation & Dissemination company focusing on Newspapers, Magazines, TV & Radio Channels, Portals, Apps, and all other digital mediums. The group is being headed by award-winning writer/ director Sonu Tyagi who has worked with leading advertising agencies & media houses after pursuing graduation in Psychology and courses in Advertising Management, Journalism, and Film Making. He is also going to direct Indian-origin international singer/musician Rajan Shah music video soon & will also direct a Movie / Web Series for an Indian OTT Later.

Watch Go Spiritual India Intro Film Produced by Approach Entertainment

Go Spiritual India Intro Film Produced by Approach Entertainment

Approach Entertainment also has Branded Entertainment Productions division which works on Interesting concepts of Marketing through Branded Entertainment like Digital Films, Short Movies, Music Videos, Feature Films, and TV Content. The fast-growing celebrity management and films productions company in India also launching Branded Entertainment practices for Healthcare, Pharma, OTC, Ayurveda, Organic, and other related brands.

The company will offer integrated services for healthcare and pharma companies in PR & Corporate Communications, Celebrity Management & Influencers Engagement, Advertising & TVC Films Productions, Corporate Films Productions, Films Marketing, Events, Entertainment Marketing and Branded Entertainment Productions. Approach Entertainment is already having a team of Branded Entertainment writers & directors who have the knack for creating content for digital mediums. Approach Communications will also promote and distribute the content to engage the audience in an entertaining way and deliver the brand message.

Email us at approachentertainment@gmail.com

Visit us at Approach Entertainment Film Productions:      www.approachentertainment.net

Approach Entertainment Celebrity Management:             www.approachentertainment.com

Go Spiritual India Charitable Spiritual Organization:         www.gospiritualindia.org

Approach Entertainment to Expand Celebrity Management Business

Approach Entertainment to Expand Celebrity Management Business

Mumbai: Approach Entertainment ( www.approachentertainment.com  ), leading & award-winning Celebrity Management, Films Productions, Advertising & Corporate Films Productions, Films Marketing,  Events, and Entertainment Marketing company Approach Entertainment will be expanding its Celebrity and Artists Management Business. The fast-growing celebrity management company has already handled Celebrity Brand Endorsements, Appearances, Performances for Bollywood Films and TV Celebrities, Sports & Music celebrities. Approach Entertainment is based in Mumbai with its own operations in New Delhi, Gurgaon, Goa, Dehradun, Chandigarh, Kolkata & Jalandhar.

Approach Entertainment is a specialized Celebrity and Artists Management Division of Leading PR and Integrated Communications Agency Approach Communications. Approach Communications has set up a specialized division ‘Approach Entertainment’ for Celebrity Management, Artist Management, Films Productions, Advertising & Corporate Films Productions, Films Marketing, Events, Talent Management, and Entertainment Marketing. It’s already offering PR, Media Relations, Image Management, Events and Promotions, Digital PR and Internet Marketing, and In-film Advertising services to its MNC and Corporate client base, apart from other Communications services like Brand Management, Public Affairs services. The firm is one of the reputed PR agencies in India and has worked in Entertainment PR Sector in the past serving film productions houses and some noted celebrities.

Commenting on the Celebrity and Talent Management initiative, Sonu TyagiCEO, Approach Entertainment, said Approach Entertainment believes in integrated entertainment marketing services and we have worked in Film and Celebrity management in the past. For some time now, we have been developing our capabilities in Celebrity Management, Talent Management, Artists Management, Films Productions, Advertising Films Productions, Music Videos Productions, Line Productions and celebrity management is our new initiative in this direction. We will not only offer Celebrity Management and Engagement services but we will also focus on Celebrity PR and Promotions services as well. The firm has already signed a few performing artists to market exclusively. The agency is also planning to sign up some Bollywood celebrities exclusively’.

Sonu Tyagi is an award-winning writer, director, and producer who has been directing and producing advertising films and music videos and soon making his Bollywood debut. He has also worked in the film industry as an executive producer for a few films in the past. The fast-growing celebrity management agency in India has already handled 5 films for In-film placements, marketing, and other tie-ups.

Now coming to Approach Entertainment, It is an entrepreneurial venture of young media and communications professional Sonu Tyagi who had worked with leading advertising agencies before launching his own PR and Communications firm at the very young age of 24.

Approach Entertainment has been in the business for a decade now and has already handled leading companies, entertainment, and social sector clients. The agency is present in 7 cities of India with its headquarters in Mumbai and branch offices in New Delhi, Gurgaon, Goa, Dehradun, Chandigarh, Kolkata & Jalandhar and representatives in Jaipur, Banglore, Chennai, Hyderabad, Lucknow, Shimla, Noida, Ghaziabad, Pune, Bhopal, Indore, Surat, Ahmedabad, Kochi, etc. Agency has handled accounts like Dr. Morepen Ltd, Bajaj Auto Ltd, Abu Dhabi Commercial Bank, Abu Dhabi Tourism, Elder Pharma, Mahindra, Maharastra Agro,  Rathi Thermax, U.S.Writopia, SOS Children’s Villages of India, Aaliya Productions, Greentech Foundation, General Motors, Sutlej Motors Ltd, Malaysian Promotion Council, Handicapped Care Foundation, FMCG International, Jhankar Television, JMD Group among others.

The celebrity management Agency in India is very excited about future prospects and soon entering in films productions and film marketing business. Approach Entertainment is having a specialized division for Celebrity Management, Talent Management, Films Productions, Advertising, and Corporate Films Productions, Viral Films Productions, Films Marketing, Events, and Entertainment Marketing solutions.

Contact for More Info:

Email: approachentertainment@gmail.com

Visit us at www.approachentertainment.com

Approach Entertainment Films Productions: www.approachentertainment.net

Sonu Tyagi to Direct Music Video of International singer, composer Rajan Shah

Sonu Tyagi to Direct Music Video of International singer, composer Rajan Shah

By Media Team of Approach Entertainment

Mumbai: Award-winning film director and writer Sonu Tyagi will soon direct the music video of US-based international singer and music director Rajan Shah. This Music Video will be filmed in India. To begin with, the music video of two songs of Rajan Shah will be produced in India.

Sonu Tyagi , Approach Entertainment

Sonu Tyagi is the founder of Approach Entertainment as well as a nonprofit spiritual organization,  Go Spiritual India. Approach Entertainment is a leading Mumbai-based film production and celebrity management company and he has been associated with the media, advertising, and film industry for the past 20 years.

After graduating in psychology from MMH College, Ghaziabad, Tyagi earned his post-graduation degree in journalism and advertising management as well as in film production from Bharatiya Vidya Bhavan, New Delhi.

Sonu Tyagi and Approach Entertainment have received Biz India 2010 Award from the World Confederation of Business and Service Excellence Award from the World Marketing Organization.  World Confederation of Business & World Marketing Organization are the leading organization in the world recognizing business entities & entrepreneurs.

Sonu Tyagi

Rajan Shah is a US-based international singer and music director of Indian origin and he shall be shooting his music video in India for the first time. The music video of this Hindi song by Rajan Shah will be produced and directed by Sonu Tyagi. Sonu Tyagi has been the executive producer of many Bollywood films and has been directing and writing advertisement films, music videos, and short films for the past many years.

Along with this, he is also going to direct & produce film and web series on the crime world of western Uttar Pradesh. It will be filmed next year mainly in the cities of Ghaziabad, Meerut, and Muzaffarnagar in western Uttar Pradesh besides Uttarakhand.  Along with this, he is also the Indian producer of a major OTT Hollywood film which is due to be filmed in India next year.

Sonu Tyagi and his film production and celebrity management company Approach Entertainment have a close-knit with and having worked with top Bollywood, sport and various international celebrities. Celebrities that Approach Entertainment has worked with include Katrina Kaif, Govinda, Jackie Shroff, Tanushree Dutta, Neha Dhupia, Sonu Nigam, Mika, Amitabh Bachchan, Sonali Bendre, Payal Rohatgi, Shweta Tiwari, Satish Kaushik, Mahima Chaudhary amongst others.

Sonu Tyagi, Go Spiritual India

Speaking with the media team of Approach Entertainment, Sonu Tyagi, director of Approach Entertainment told that during the lockdown he got a chance to listen to the music compositions of Rajan Shah. These tunes touched him to the core and he decided to bring Rajan Shah back to India and expose him to the Indian audience through his music videos.

Currently, Rajan Shah will be coming to India for the recording and music video of two songs “Firoji Saari” and “Jabse Tujhse”. However, Rajan has a collection of over a dozen songs ready in his songs bank and he wants to work on those songs later on!

It may be recalled that Sonu Tyagi is also associated with social work and spirituality and is the founder of the leading spiritual and social organization,  Go Spiritual India. Go Spiritual India is a spiritual and social organization engaged in Spiritual awareness and philanthropic work, besides promoting Indian spirituality across this globe.

Go Spiritual India also works towards the eradication of hunger and engages in dedicated donations of food, warm clothes, and blankets during the winter season in North India for the underprivileged homeless people. This charitable work has been undertaken by Go Spiritual India on a consistent basis!

Approach Entertainment is an award-winning film production, celebrity management, advertising film production, film marketing, events, and entertainment marketing company with its head office in Mumbai and branches in New Delhi, Gurgaon, Goa, Chandigarh, Dehradun, Kolkata & Jalandhar.

Go Spiritual India is a Charitable Spiritual organization working for Philanthropy, Spiritual Awareness, Charity, Organic, Spiritual Tourism, Events, Media, Publications & Social Causes. Go Spiritual India is also having Go Spiritual India Online Magazine, Monthly Print Magazine & will also launch Go Spiritual India TV soon.

For More Info :

Visit us at www.sonutyagi.com, www.approachentertainment.com, www.approachentertainment.net & www.gospiritualindia.org

Celebrity Management Company Approach Entertainment Engages Payal Rohatgi for an Event in Goa

Mumbai: Approach Entertainment ( www.approachentertainment.com  ) has engaged  Bollywood actress and Big Boss Participant Payal Rohatgi for an Event in Cidade Resort, Goa. Approach Entertainment is an award winning films productions, celebrity management, advertising & corporate films productions, films marketing, events and entertainment marketing company with offices in Mumbai, New Delhi, Goa, Gurugram, Chandigarh, Dehradun & Jalandhar.

Rohatgi made her Bollywood debut in 2002 with Harry Baweja’s Yeh Kya Ho Raha Hai?, a Hindi remake of the Hollywood teen flick American Pie.  She appeared in the films, Plan (2003), Police Force(2003) and Rakht (2004).

In 2006, she got her breakthrough with the film 36 China Town, also starring Shahid Kapoor, Kareena Kapoor, and Paresh Rawal. Later that year, she appeared in the critically acclaimed Corporate, in which she played the part of an item girl.

In 2007, her first release was Priyadarshan’s Dhol.  She played the second lead character, paired opposite Arbaaz Khan.

In 2008, she was seen in a cameo opposite Ranvir Shorey in PNC film Ugly Aur Pagli which was released in August. In mid-September, she appeared opposite Irrfan Khan in the TV18 film Dil Kabaddi. She played the role of an aerobics instructor in the film. In August 2008, Rohatgi appeared in season 2 of the reality television show, Bigg Boss on Colors TV as a contestant.

Approach Communications has set up a specialized division ‘Approach Entertainment’ for Celebrity Management, Films Productions, Advertising & Corporate Films Productions, Films Marketing, Events and Entertainment Marketing. Approach Communications is a leading PR & Integrated Communications Agency, offering PR, Media Relations, Image Management, Events and Promotions, Digital PR and Internet Marketing and In-film Advertising services to its MNC and Corporate client base, apart from other Communications services like Brand Management, Public Affairs services. The firm is one of the reputed PR Agency in India and has worked in Entertainment PR Sector in the past serving film productions houses and some noted celebrities.

Commenting on the Celebrity, Artists and Talent Management initiative, Sonu TyagiCEO, Approach Entertainment, said Approach Entertainment believes in Integrated Celebrity Management and Entertainment solutions and we have worked in Film and Celebrity management in the past. From some time now, we have been developing our capabilities in Events, below the line promotions, online PR and Digital Marketing and celebrity management is our new initiative in this direction. We will not only offer Celebrity Management and Engagement services but we will also focus on Celebrity PR and Promotions services as well. The firm has already signed few performing artists to market exclusively. The agency is also planning to sign up some Bollywood personalities exclusively.

Approach Entertainment is headed by award-winning writer / director Sonu Tyagi who has his background in Journalism and Advertising. The company is now also foraying into Bollywood Film Productions with its first Hindi film project in 2021. The company will be announcing the film project soon and the work is already going on the script and pre-production. The fast-growing Celebrity Management and entertainment marketing company also bagged “The Bizz India 2010 Award” in the Entrepreneurial category given by the World Confederation of Business. Approach Entertainment also bagged prestigious Service Excellence award from World Marketing Organization.

Approach Entertainment, have already handled leading fmcg, corporate, healthcare & pharma, finance, real estate, tourism, entertainment and social sector clients. The agency is present in 7 cities of India with its headquarters in Mumbai and branch offices in New Delhi, Gurugram, Goa, Chandigarh, Dehradun and Jalandhar. The fast growing Celebrity Management and Entertainment Marketing agency has handled accounts like Mahindra, Pidilite, Elder Pharma, Ashley Madison, Gaursons, Abu Dhabi Tourism Authority, PHD Chamber of Commerce,  Dr. Morepen Ltd, Bajaj Auto Ltd,  Rathi Thermax, U.S.Writopia, SOS Children’s Villages of India, Aaliya Productions, Greentech Foundation, General Motors, Sutlej Motors Ltd, Malaysian Promotion Council, Handicapped Care Foundation, FMCG International , Jhankar Television, JMD Group among others.

Contact for More Info:

Sonu Tyagi at  Approach Entertainment

Mumbai: 9820965004

Email: approachentertainment@gmail.com

Visit us at www.approachentertainment.com and www.approachentertainment.net 

Celebrity Management and Films Productions Company Approach Entertainment to Foray into Line Productions Services