Sonu Tyagi Co-Produces Groundbreaking Spiritual Web Series ‘Two Great Masters’

Mumbai, India – In a remarkable convergence of spirituality and modern media, Sonu Tyagi, renowned for his multifaceted roles in the entertainment industry, has co-produced the web series ‘Two Great Masters.’ The series, now available on MX Player, is a profound exploration of the spiritual teachings of Swami Vivekananda and Paramahansa Yogananda, two of the most influential spiritual leaders of the twentieth century.

Produced by Juni Films and Approach Entertainment in association with Go Spiritual India, ‘Two Great Masters’ delves into the timeless wisdom and philosophies of these two spiritual luminaries. Tyagi, who is also the head of Approach Entertainment and Go Spiritual India, brings a unique blend of expertise and passion to the project, ensuring that the series is both spiritually enriching and visually captivating.

Two Great Masters is directed by Anurag Sharma & Created by Sonu Tyagi. It features veteran actor Rakesh Bedi as narrator along with Anurag Sharma, Deep Sharma, Pavli Kashyap & Durga Kamboj in pivotal roles. Bedi’s portrayal adds depth and authenticity to the story, guiding viewers on a journey of self-discovery and inner transformation. The web series “Two Great Masters” is based on the book of the same name written by author Amrit Gupta.

The collaboration between Juni Films, Approach Entertainment, and Go Spiritual India is a testament to the shared vision of bringing spiritual wisdom to a broader audience. Sonu Tyagi’s involvement has been instrumental in maintaining the authenticity of the teachings while adapting them for a modern digital platform. His deep understanding of spiritual literature and his commitment to high-quality content have been pivotal in the series’ production.

Speaking about the challenges faced during production, Sonu Tyagi noted, “Maintaining the delicate balance between factual accuracy and engaging storytelling was one of our biggest challenges. We wanted to stay true to the teachings and life stories of Vivekananda and Yogananda while ensuring that the series was captivating for viewers.”

The series was filmed in various locations, including Shoolini University in Solan, Himachal Pradesh, chosen for its serene and spiritually conducive environment. This added layers of logistical complexity, but Tyagi’s meticulous planning and coordination ensured smooth operations across all sites.

Sonu Tyagi, Founder, Approach Entertainment & Go Spiritual India

Since its release, ‘Two Great Masters’ has received an overwhelmingly positive response from viewers. The series has been praised for its depth, authenticity, and ability to make profound spiritual teachings accessible to a contemporary audience. Tyagi’s vision of sparking interest in spirituality and encouraging viewers to explore these teachings further is clearly resonating with audiences.

Looking ahead, Sonu Tyagi has ambitious plans to continue creating content that bridges the gap between spirituality and contemporary life. “There are numerous untold stories and teachings from great spiritual leaders that we wish to bring to the forefront,” Tyagi stated. He also plans to expand initiatives in spiritual awareness, philanthropy, social service, mental health, spiritual tourism, wellness, and holistic health, further promoting a balanced and spiritually enriched lifestyle.

Sonu Tyagi is a distinguished figure in the Indian entertainment industry, known for his work in celebrity management, film production, advertising, and corporate film production. As the founder of Approach Entertainment, Approach Communications and the charitable spiritual organization Go Spiritual India, he has been a driving force behind various initiatives aimed at promoting spiritual awareness and holistic well-being.

Sonu Tyagi is an award-winning writer, director, and producer with a diverse background in journalism and advertising. Holding a degree in psychology and having completed professional courses in journalism, advertising, and filmmaking, he has gained extensive experience working with leading advertising agencies and media houses in India. Tyagi launched his own venture at a young age, marking a significant milestone in his career.

With ‘Two Great Masters,’ Sonu Tyagi has not only co-produced a groundbreaking web series but has also succeeded in bringing the teachings of Swami Vivekananda and Paramahansa Yogananda to a new generation. The series stands as a beacon of spiritual enlightenment in the digital age, thanks to Tyagi’s visionary leadership and unwavering dedication.

Approach Entertainment stands as an acclaimed hub for Celebrity Management, Film Productions, Advertising & Corporate Film solutions, Films Marketing, Events & Entertainment Marketing Company.  Approach Communications operates as a prominent PR & Integrated Communications agency catering to diverse sectors like Corporate, Healthcare, Entertainment, Finance, Education, and Social domains.

With a rapidly expanding presence in Mumbai, New Delhi, Gurugram, Goa, Kolkata, Dehradun, Chandigarh, Hyderabad, and Jalandhar, Approach Entertainment Group operates at the forefront of entertainment, media, and communications. Additionally, the group boasts a specialized Bollywood Newswire & Content Dissemination unit known as Approach Bollywood.

Approach Entertainment Group is also having a Charitable Spiritual Organization, Go Spiritual India working for Philanthropy, Spiritual Awareness, Charity, Mental Health, Wellness, Organic, Spiritual Tourism, Events, Media, and Social Causes.


For More Info: Approach Entertainment / Go Spiritual India

9820965004 / 9716962242 Visit us at www.approachentertainment.com

Email us at info@approachentertainment.com

Celebrity Management Agency ‘Approach Entertainment’ Engages Singer Amika Shail for a School Event in Surat

Celebrity Management Agency ‘Approach Entertainment’ Engages Singer Amika Shail for a School Event in Surat

Mumbai: Leading and Award-winning Celebrity Management, Films Productions, Advertising Films Productions, Events, Films Marketing and Entertainment Marketing Approach Entertainment engaged singer ‘ Amika Shail’  for  Shri Guru Krupa Sankul School’s event in Sardar Patel smruti bhavan,  Surat.

Amika Shail in Approach Entertainment Event

The event was a special initiative for Gurukrupa Vidya Sankul students where Entertainment and Motivation were mixed in an engaging way.  Thousands of students attended the event and cheered Amika Shail on her performance. Motivational Speaker Vishad Parikh inspired students with his engaging session in the event. Gurukrupa Vidya Sankul Group of Schools is being headed by Educationist and Entrepreneur Mukesh Patel. Mukesh Patel also engaged and inspired students with his real-life experiences.

Approach Entertainment is a leading Celebrity Management, Films Productions, Advertising, and Corporate Films Productions, Films Marketing, Events, and Entertainment Marketing Solutions Company in India with its headquarters in Mumbai and branch offices in New Delhi, Gurgaon, Goa, Chandigarh, Jalandhar, Kolkata & Dehradun.

Amika began her musical voyage when she held the learning threads of Hindustani Classical music at the age of 5. She credits her mother for the passionate gift of music.

“Meri Hasraton Mein” released by Crescendo music is her debut Single which despite being a remix opened many doors for her. Many remakes such as Khamoshiyaan, Chittiyan Kalaiyan, Jeena Jeena, Bezubaan, Suno Na Sangemarmar, Tu Hai Ke Nahi, Sun Sathiya was highly appreciated by audience & made a huge fan following all over.

Commenting on the Celebrity, Artists, and Talent Management initiative, Sonu Tyagi, CEO, Approach Entertainment, said “It’s always a fantastic experience working with Amika Shail. She understands her audience and engages them completely. We will soon collaborate with her for other events, shows, and music. Approach Entertainment believes in the Integrated Celebrity and Artists Management approach. Approach Entertainment is foraying into Full Feature films now with a Hindi film which will go on floor soon.”. The company also has a music label Approach Entertainment Music.

Sonu Tyagi has been working in the film industry as a Writer / Director / Producer and executive producer and has been directing Advertising Films, Music Videos, Short Films, and Virals and soon making his debut in Bollywood with a Hindi Feature Film.

Approach Entertainment is a leading Celebrity Management company in Mumbai offering brand endorsements solutions for corporate companies, events management agencies, advertising agencies, TV Productions companies etc. The agency also received an award ‘The Biz India 2010 Award’ for its work in Celebrity Management, Films Productions, Advertising Films Productions, Events and Films Marketing industry.

Approach Entertainment is present in 8 cities of India with its headquarters in Mumbai and branch offices in Delhi, Gurgaon, Goa, Chandigarh, Kolkata, Dehradun, and Jalandhar. The fast-growing Celebrity Management, Films Productions, and Entertainment Marketing company has handled accounts like Dr. Morepen Ltd, Bajaj Auto Ltd, Pidilite, Elder Pharma, Rathi Thermax, U.S.Writopia, SOS Children’s Villages of India,  Greentech Foundation, General Motors, Sutlej Motors Ltd, Malaysian Promotion Council, Handicapped Care Foundation, FMCG International, Jhankar Television, JMD Group among others.

Visit us at

Approach Entertainment Celebrity Management: www.approachentertainment.com

Approach Entertainment Film Productions: www.approachentertainment.net

Approach Communications PR : www.approachcommunications.net

Go Spiritual India Charitable Spiritual Organization: www.gospiritualindia.org

Approach Entertainment: India’s Leading Celebrity Management & Films Productions Company

APPROACH ENTERTAINMENT SIGNS “DESH KI AWAAJ” WINNER KIRAN SACHDEV

The Reality Show Winner Kiran Sachdev is exclusive to Approach Entertainment

MUMBAI:. Approach Entertainment India’s leading Celebrity, Artists & Talent Management agency has recently added Kiran Sachdev in their Talent Management Portfolio to kick upstairs the Winner of “ Airtel Desh ki Awaaz” (a singing reality show) in the Entertainment Industry. Kiran Sachdev has a perfect voice with right mixture of emotions and expression in her singing. Approach Entertainment will be representing Kiran Sachdev for the Corporate & Social Events, Concerts and Live shows while the main focus will be on Playback Singing for Films in Bollywood. Kiran Sachdev has also performed internationally in Germany, UK and other countries.

Approach Entertainment, India’s leading Celebrity, Artists and Talent Management Agency will officially handle the portfolio of Kiran Sachdev to upgrade it and elevate in the Bollywood Film Industry. Kiran Sachdev is the Winner of Singing Reality Show named “Airtel Desh ki Awaaz” in 2008, Approach Entertainment  will be responsible to endorse her in the Bollywood Industry for Playback Singing, along with representing her for performances in Live Concerts and Events, Brand Endorsement etc. She has sung for south Indian films as well apart from Bollywood mainstream Hindi films.

Kiran Sachdev born in a Punjabi Family is a Singer by profession and currently performing on various International Venues like Germany, London etc. She was introduced to music & singing at the age of 6 by her father Mr. Vikram Sachdev a Mumbai Resident working for Indian & Western Railway. Kiran has been learning Classical Music from her childhood and pursued in London College of Trinity for the Western Classic Music. She has won the title of ‘Airtel Desh Ki Awaaz’ in 2008 and also secured the position in the ‘Sa Re Ga Ma’ Finalist. As a perfect blend of sulkiness with Indian Voice with just the right expression of any emotion she has also been nominated in the GIMA (Global Indian Music Awards) in the Category of Non Film Music alongside legends like Lata Ji and Jagjit Singh Ji.

Talking about the talent of Kiran Sachdev, Mr. Vikram Sachdev, Kiran’s father says, “Kiran since her childhood has been interested in Music & Singing. This made her win various awards when she was in School and College.” Kiran Sachdev has also given her voice to Balaji Telefilms, Tiger Style UK, Times of India and performed on various Music Shows on different Channels added Mr. Vikram Sachdev.

Talking about the sign up, Sonu Tyagi, CEO Approach Entertainment says “Kiran just has the perfect voice and expression combination as a God gift to her and we will be using this quality to promote and build up her profile in the Entertainment Sector and Bollywood Industry”. Adding on this he said, “Kiran has performed on different international platforms and also done various TV Shows like Gazal Sara, Antakshari, Kya Masti Kya Dhoom etc. Therefore it will give us a positive base to endorse her in the Industry and upgrading her portfolio”.

Approach Entertainment is India’s leading and Award winning Celebrity Management and Entertainment Company set up in 2011 with its Head Office in Mumbai and branch offices in New Delhi, Gurugram, Goa, Dehradun, Chandigarh and Jalandhar. Approach Entertainment is having specialized units in Celebrity and Talent Management, Films Productions, Advertising and Corporate Films Productions, Films Marketing, Events and Integrated Entertainment services. The fast growing entertainment company also bagged “ The Bizz India 2010 Award” in Entrepreneurial category given by World Confederation of Business. The company is part of Integrated PR and Marketing Communications group Approach Communications which is having divisions in PR and Corporate Communications, Entertainment, Digital, Rural Marketing and Business Events. Celebrity Management Division of the agency is handling management affairs for Bollywood Stars, Singers, Artists and Celebrities.

Approach Entertainment Group has also launched a Bollywood Newswire and Content Dissemination company, Approach Bollywood. Approach Bollywood is a specialized entertainment newswire which will disseminate content to Newspapers, Magazines, TV Channels, Websites, Apps and other digital avenues.

The group is also having a spiritual & philanthropic initiative Go Spiritual India. Go Spiritual India is a Charitable Spiritual organization working for Philanthropy, Spiritual Awareness, Charity, Organic, Spiritual Tourism, Events, Media,and Social Causes.

Go Spiritual India Visit at www.gospiritualindia.org

For more Info:

Sonu Tyagi at Approach Entertainment: 9820965004

info@approachentertainment.com

Visit us at www.approachentertainment.com  &  www.approachentertainment.net