Approach Communications Launches Public Awareness Campaign Urging Voters to Prioritize National Interest over Caste, Religion, and Other Divisive Factors

Mumbai – In a bid to foster a more unified and progressive society, Approach Communications is proud to announce the launch of its latest public awareness campaign. This campaign aims to encourage voters across the nation to prioritize the interest of the country over divisive factors such as caste, religion, and other personal considerations during elections. The campaign is supported by Approach Entertainment & Charitable Spiritual Organization Go Spiritual India.

The campaign, titled “Vote for National Interest,” underscores the critical importance of making informed decisions based on the long-term welfare and advancement of the nation as a whole. By shifting the focus away from identity politics and towards issues that affect every citizen, Approach Communications seeks to promote unity, equality, and inclusive governance.

“With the upcoming elections, it’s imperative that we, as citizens, prioritize the greater good of our nation over narrow sectarian interests,” said Sonu Tyagi, Director, Approach Communications. “By casting our votes based on the policies and vision for the country rather than factors like caste or religion, we can contribute to the building of a stronger, more cohesive society.”

The campaign will utilize a multi-channel approach, including social media outreach, community events, and educational workshops, to reach a wide audience across demographics. Through thought-provoking content, engaging discussions, and strategic partnerships, Approach Communications aims to spark meaningful conversations and inspire positive action among voters.

“We believe that every vote cast in the interest of the nation’s progress is a step towards a brighter future for all,” added Sonu Tyagi, Director, Approach Communications. “Together, we can create a political landscape where meritocracy, integrity, and inclusivity prevail.”

Sonu Tyagi, Founder, Approach Entertainment & Go Spiritual India

Approach Communications invites individuals, organizations, and influencers passionate about promoting unity and national interest to join hands in spreading the message of the campaign. Together, let us empower voters to make choices that reflect their commitment to a stronger, more prosperous India.

Approach Communications, a distinguished and accolade-laden PR & Integrated Communications agency, serves a wide spectrum of industries including Corporate, Healthcare, Entertainment, Finance, Education, and Social sectors. It operates as an integral component of the esteemed Approach Entertainment Group.

Approach Entertainment stands as an acclaimed hub for Celebrity Management, Film Productions, Advertising & Corporate Film solutions, Films Marketing, Events & Entertainment Marketing Company.   With a rapidly expanding presence in Mumbai, New Delhi, Gurugram, Goa, Kolkata, Dehradun, Chandigarh, Hyderabad, and Jalandhar, Approach Entertainment Group operates at the forefront of entertainment, media, and communications. Additionally, the group boasts a specialized Bollywood Newswire & Content Dissemination unit known as Approach Bollywood.

At the helm of Approach Entertainment Group is Sonu Tyagi, an award-winning writer, director, and producer. With extensive experience collaborating with top advertising agencies and media houses in India, Tyagi brings a wealth of expertise to the table. Holding professional postgraduate qualifications in Advertising, Journalism, and Filmmaking, alongside a degree in Psychology, his multifaceted background underscores his versatility and depth in the industry.

Approach Entertainment Group is also having a Charitable Spiritual Organization, Go Spiritual India working for Philanthropy, Spiritual Awareness, Charity, Mental Health, Wellness, Organic, Spiritual Tourism, Events, Media, and Social Causes.

For More Information: Visit us at www.approachentertainment.com & www.approachcommunications.in

Approach Communications / Approach Entertainment

9820965004 / 9716962242            Email: info@approachentertainment.com

Approach Entertainment & Juni Films’s Spiritual Series ‘Two Great Masters’ Premieres on MX Player OTT April 13th

Chandigarh, India – In a momentous occasion set to mark the convergence of spirituality and digital entertainment, the highly anticipated web series ‘Two Great Masters’ is all set to make its debut on the MX Player OTT platform on April 13th. Directed by the visionary Anurag Sharma, the series embarks on a transformative exploration of the profound spiritual teachings of Swami Vivekananda and Maharishi Paramhansa Yogananda.

Anurag Sharma

Ahead of its digital release, ‘Two Great Masters’ will be launched at the prestigious Chandigarh Press Club on April 13th, adding a ceremonial touch to the series’ unveiling. The event promises to be a gathering of luminaries from the entertainment industry, spirituality enthusiasts, and members of the press eager to witness the inauguration of this groundbreaking journey.

The web series, produced by Juni Films in collaboration with Approach Entertainment and Go Spiritual India, promises to offer audiences a unique perspective on spirituality in the modern era. From the picturesque landscapes of Shoolini University in Solan, Himachal Pradesh, to the digital screens of viewers worldwide, ‘Two Great Masters’ weaves a captivating narrative inspired by the timeless wisdom of Vivekananda and Yogananda.

At the heart of the series lies the character of Bhuwan, portrayed by actor Deep Sharma, whose soul-stirring quest for spiritual enlightenment serves as the focal point of the narrative. Deep’s portrayal adds depth and authenticity to the story, guiding viewers on a journey of self-discovery and inner transformation.

Expressing his anticipation for the series’ premiere, Anurag Sharma, Director of Juni Films, remarked, “With ‘Two Great Masters,’ we aim to inspire and uplift audiences, fostering a deeper understanding of spirituality amidst the complexities of modern living. The launch at Chandigarh Press Club holds special significance as we bring this transformative journey to audiences worldwide.”

Sonu Tyagi, Founder, Approach Entertainment & Go Spiritual India

Sonu Tyagi, Co-Producer of ‘Two Great Masters’ and Director of Approach Entertainment, highlighted the series’ significance in today’s fast-paced world, stating, “We are thrilled to bring ‘Two Great Masters’ to audiences worldwide through the MX Player platform. This series not only entertains but also enlightens, bridging the gap between spirituality and contemporary life.”

Amrit Gupta, author of the renowned book ‘Two Great Masters,’ on which the web series is based, expressed his delight at seeing his work adapted for the screen. “It is truly gratifying to witness ‘Two Great Masters’ come to life on screen, bringing the timeless teachings of Vivekananda and Yogananda to a new generation of viewers,” Gupta commented.

The event at Chandigarh Press Club will provide a platform for stakeholders to discuss the series’ themes, its significance in contemporary society, and the creative process behind its making. Attendees will have the opportunity to engage with the cast and crew, gaining insights into the spiritual journey depicted in ‘Two Great Masters.’

With its captivating storyline, stellar cast, and picturesque cinematography, ‘Two Great Masters’ promises to captivate audiences of all ages. As the series prepares to premiere exclusively on MX Player, viewers can embark on a journey of self-discovery and spiritual awakening from the comfort of their homes, beginning April 13th.

For media inquiries, interviews, or additional information about the launch event, please contact Approach Entertainment at info@approachentertainment.com or visit www.approachentertainment.com and www.gospiritualindia.org.

Contact: Approach Entertainment / Go Spiritual India Phone: 9820965004 / 9716962242 Email: info@approachentertainment.com

Celebrity Management Agency ‘Approach Entertainment’ Engages Sunil Pal for an Event in Aurangabad

Celebrity Management Agency ‘Approach Entertainment’ Engages Sunil Pal for an Event in Aurangabad

Mumbai: Approach Entertainment ( www.approachentertainment.com  ), India’s leading & award-winning Celebrity Management, Films Productions, Advertising & Corporate Films Productions, Films Marketing, Events and Entertainment Marketing group having pan-India operations has engaged stand-up comedian and Bollywood actor  ‘ Sunil Pal’  for a corporate Event in Aurangabad for Maharashtra Hybrid Seeds Company Ltd. It was on the occasion of the annual general meeting of Maharashtra Hybrid Seeds Company Ltd.   Apart from Sunil Pal, singers from reality shows also performed and enthralled the audience.

Sunil Pal, Comedian & Bollywood Actor

Approach Entertainment is an award-winning leading Celebrity Management, Films Productions, Advertising & Corporate Films Productions, Films Marketing, Events, and Entertainment Marketing Solutions Company in India with its headquarters in Mumbai and branch offices in New Delhi, Gurgaon, Goa, Chandigarh, Dehradun, Jalandhar, and Kolkata. Approach Entertainment Group is also having a charitable spiritual organization Go Spiritual India which is working in Philanthropy, Spiritual Awareness, Media, Spiritual Tourism, Events, Healthcare & Ayurveda, Organic, Wellness, Mental Health, Publications, and social causes.

Sunil Pal was born in Chandrapur, Maharastra, India. He is a popular Indian comedian, actor, and voice actor, and the 2005 winner of The Great Indian Laughter Challenge on STAR One. Lately, he has been seen acting in many Bollywood flicks doing minor roles. In 2010, he wrote and directed a comedy film, Bhavnao Ko Samjho, which featured a record of 51 stand-up comedians.

Approach Entertainment has bagged The Biz India 2010 Award given by the World Confederation of Business. The fast-growing film productions and celebrity management company in India also bagged Service Excellence Award given by Worldwide Marketing Organization recently.

Approach Entertainment is India’s Leading Media & Communications Group with specialized units in PR & Integrated Communications & Digital. Approach Communications is a Full-Fledged PR & Integrated Communications Agency offering integrated marketing communications solutions in PR, Image Management, Media Relations, Public Affairs, Digital, Public Affairs, Content, and Integrated Communications. Approach Communications also has a digital marketing unit, Approach Digital.

The fast-growing PR & Marketing Communications Agency has worked with Corporate, Entertainment, Healthcare & Pharma, Education, Finance, Real Estate, SME, Travel, Tourism & Hospitality, and other business verticals.

Commenting on the Celebrity, Artists, and Talent Management initiative, Sonu Tyagi, CEO, Approach Entertainment, said Approach Entertainment believes in Integrated Celebrity and Artists Management approach. We offer customized solutions in Celebrity management services. Over the years, We have created a sound network in Bollywood, TV, Sports, and Music industry. We are already into films productions and producing advertising films, music videos, corporate films, and branded content. Our next step is to produce films and we will soon announce our first Hindi film & Web series project. We are also exploring Short films and other fiction content ”

Sonu Tyagi is an award-winning Writer / Director & Producer working on Advertising Films, Music Videos, Short Films, Feature Films, Web Series, and Branded Entertainment Content. He has worked with India’s top advertising agencies and media houses after pursuing courses in Advertising Management, Journalism, and Film Making. He will also direct the music video for Indian-origin international singer/music director Rajan Shah soon.

Sonu Tyagi, Approach Entertainment

Approach Entertainment is India’s Leading Award-Winning Celebrity Management & Films Productions Company with specialized verticals in Celebrity, Artists & Talent Management, Films Productions, Advertising & Corporate Films productions, Films Marketing, Events, and Entertainment Marketing. Approach Entertainment group is having operations in Mumbai, New Delhi, Gurugram, Goa, Dehradun, Chandigarh, Jalandhar, and Kolkata.

Approach Entertainment has worked with Dr. Morepen Ltd, Bajaj Auto Ltd, Mahindra, Elder Pharma, Vistaar Group,  Rathi Thermax, U.S.Writopia, SOS Children’s Villages of India, Aaliya Productions, Greentech Foundation, General Motors, Sutlej Motors Ltd, Malaysian Promotion Council, Handicapped Care Foundation, FMCG International, Jhankar Television, JMD Group among others.

Approach Entertainment offers Integrated Services in Celebrity Management, Talent Management, Artist Management, Advertising & TVC Productions, Corporate Films Productions, Films Productions, Line Productions, Events, Films Marketing, Influencers Engagement, Branded Entertainment Production, and Entertainment Marketing solutions. Approach Communications offers Integrated Services in PR, Image Management, Media Relations, Public Affairs, Content Creation, and Integrated Marketing Communications. Approach Entertainment group is also having a Bollywood & Entertainment newswire, Approach Bollywood focusing on Bollywood News & Content dissemination.

Contact for More Info:

Approach Entertainment

Email: info@approachentertainment.com,

Visit us at Approach Entertainment Celebrity Management: www.approachentertainment.com

Approach Entertainment Films Productions: www.approachentertainment.net

Sonu Tyagi Official Website: www.sonutyagi.com

Go Spiritual India Charitable Spiritual Organization: www.gospiritualindia.org

Go Spiritual India Charitable Spiritual Organization

Approach Communications Bags Dr. Morepen PR Account

Approach Communications Bags Dr. Morepen PR Account

New Delhi:      Approach Communications, an award-winning public relations and integrated communications firm with a specialized division for Pharma and Healthcare PR have bagged the entire gamut of corporate communications & PR Activities account of Dr. Morepen. Dr. Morepen is India’s Leading Healthcare & Pharma Company based in New Delhi with a pan India presence. Dr. Morepen is a Public Ltd company with a vast product range in OTC, Ayurveda, and Health Supplements, etc.

India’s Leading Award-Winning PR & Integrated Communications Agency

‘Dr. Morepen’ has 3 manufacturing facilities, for
manufacture of API, formulations, and OTC
products with international standings, all set
amidst green, pollution-free surroundings on the
foothills of the majestic Himalayas, located in the
state of Himachal Pradesh.

Approach Communications has set up a specialized division for Pharma and Healthcare PR. The firm is on a client-winning spree with 3 new PR Account wins in healthcare communications.

Approach Communications is India’s Leading Award-winning PR & Integrated Communications Agency with operations in Mumbai, New Delhi, Gurugram, Dehradun, Kolkata, Goa, Chandigarh & Jalandhar.

Approach Entertainment

Approach Communications is a part of India’s Leading Celebrity Management & Films Productions Group, Approach Entertainment. Approach Entertainment is having specialized verticals in Celebrity & Talent Management, Films Productions, Advertising & Corporate Films Productions, Films Marketing, Events, and Entertainment Marketing solutions. The group has bagged the World Confederation of Business’s The Biz India 2010 Award & Worldwide Marketing Organization’s Service Excellence Award. The group is also having a Charitable Spiritual Organization, Go Spiritual India.

Now Approach Communications will handle the entire PR, Digital, Media Relations, Image Management, Content Creation, Online PR & Reputation Management strategy and integrated marketing communications activities, and other branding initiatives for Dr. Morepen. The fast-growing PR & Integrated Communications Agency in India is offering expertise-based solutions in Healthcare PR & Marketing Communications.

According to Mr. Sushil Suri, CMD, Dr. Morepen  “ We were looking for a Healthcare  PR & Communications agency which is most suitable for us in terms of generating awareness, engaging the audience and corporate reputation of the group. The presentation made by Approach Communications was in line with our communications and PR approach.  So we decided to go with Approach Communications.”

Approach Entertainment

Commenting on the win, Sonu Tyagi, Director, Approach Communications & Approach Entertainment said “Approach Communications is having a specialized vertical in Healthcare PR & Communications. We are building up our Health domain capabilities in Healthcare PR, Media Relations, Image Management, Digital PR & Marketing for Healthcare, Content Creation, Influencers Engagement & Marketing, and Branded Entertainment for Health Brands. We have recently signed 3 New Clients in the Healthcare vertical and we will build expertise-based solutions. We have also launched our Digital Marketing unit for Healthcare, SME, Corporate, Education, Entertainment, Travel & tourism & Hospitality sectors. “

Approach Communications is an award-winning PR & Integrated Communications Agency established in the Year 2003. The agency is having operations in Mumbai, New Delhi, Gurugram, Goa, Dehradun, Chandigarh, Jalandhar & Kolkata. Approach Communications has worked with Bajaj Auto, Mahindra, General Motors, Elder Pharma, Pidilite, Ashley Madison, UTV, Jhankar Television, Vistaar Group, Maharashtra Agro, Eicher Motors among others. The PR Agency has specialized verticals in Corporate, Entertainment, Healthcare & Pharma, Finance, Education, SME, FMCG, Real Estate, Travel & Tourism verticals.

Approach Entertainment Group’s Charitable Spiritual Organization Go Spiritual India is working for Philanthropy, Spiritual Awareness, Spiritual Tourism, Events, Media, Publications, Organic, Online, Health & Wellness, and social causes. Go Spiritual India is also launching Go Spiritual India Digital Magazine and it will be followed with Monthly print & Go Spiritual India Web TV Later. Go Spiritual India is also launching its health, Ayurveda, organic, food, and wellness products soon. The PR & Integrated Communications account will be handled by Approach Communications.

Approach Entertainment Group is also having a Bollywood & Entertainment Newswire, Approach Bollywood which is a Content Creation & Dissemination company focusing on Newspapers, Magazines, TV & Radio Channels, Portals, Apps, and all other digital mediums. The group is being headed by award-winning writer/ director Sonu Tyagi who has worked with leading advertising agencies & media houses after pursuing graduation in Psychology and courses in Advertising Management, Journalism, and Film Making. He is also going to direct Indian-origin international singer/musician Rajan Shah music video soon & will also direct a Movie / Web Series for an Indian OTT Later.

Watch Go Spiritual India Intro Film Produced by Approach Entertainment

Go Spiritual India Intro Film Produced by Approach Entertainment

Approach Entertainment also has Branded Entertainment Productions division which works on Interesting concepts of Marketing through Branded Entertainment like Digital Films, Short Movies, Music Videos, Feature Films, and TV Content. The fast-growing celebrity management and films productions company in India also launching Branded Entertainment practices for Healthcare, Pharma, OTC, Ayurveda, Organic, and other related brands.

The company will offer integrated services for healthcare and pharma companies in PR & Corporate Communications, Celebrity Management & Influencers Engagement, Advertising & TVC Films Productions, Corporate Films Productions, Films Marketing, Events, Entertainment Marketing and Branded Entertainment Productions. Approach Entertainment is already having a team of Branded Entertainment writers & directors who have the knack for creating content for digital mediums. Approach Communications will also promote and distribute the content to engage the audience in an entertaining way and deliver the brand message.

Email us at approachentertainment@gmail.com

Visit us at Approach Entertainment Film Productions:      www.approachentertainment.net

Approach Entertainment Celebrity Management:             www.approachentertainment.com

Go Spiritual India Charitable Spiritual Organization:         www.gospiritualindia.org

Approach Communications Bags Phytonics India PR Account

Approach Communications Bags Phytonics India PR Account

New Delhi:      Approach Communications, an award-winning public relations and integrated communications firm with a specialized division for Pharma and Healthcare PR have bagged the entire gamut of corporate communications and PR activities account of USA-based Phytonics Enterprises’s Indian subsidiary Phytonics India account. Phytonics India is all set to launch its successful product XPL-7 herbal contraceptives in the Indian market. Approach Communications has set up a specialized division for Pharma and Healthcare PR. The firm is on a client-winning spree with 3 new PR Account wins. XPL-7 is an innovative herbal contraceptive that can revolutionize the contraceptive market in India.

India’s Leading PR & Integrated Communications Firm

Approach Communications is India’s Leading Award-winning PR & Integrated Communications Agency with operations in Mumbai, New Delhi, Gurugram, Dehradun, Kolkata, Goa, Chandigarh & Jalandhar.

Approach Communications is a part of India’s Leading Celebrity Management & Films Productions Group, Approach Entertainment. Approach Entertainment is having specialized verticals in Celebrity & Talent Management, Films Productions, Advertising & Corporate Films Productions, Films Marketing, Events, and Entertainment Marketing solutions. The group has bagged the World Confederation of Business’s The Biz India 2010 Award & Worldwide Marketing Organization’s Service Excellence Award. The group is also having a Charitable Spiritual Organization, Go Spiritual India.

Now Approach Communications will handle the entire PR, Digital,  media relations, Image Management strategy and integrated marketing communications activities, and other branding initiatives for Phytonics India.  Phytonics India is first introducing its very successful product in XPL7 in India. The company is also thinking to launch other innovative products in the market. XPL7 is a revolutionary product that combines a centuries-old herbal formulation with 21st-century western medical technology to deliver a unique feminine health choice product.

XPL7 is a vaginal suppository. When it is used within 72 hours (3 Days) after an unprotected sexual exposure it prevents pregnancy. It is an herbal formulation that Oriental women have used for hundreds of years. It contains no hormones and no steroids. It is a product designed by women for women.   

Approach Entertainment

According to Mr.Baljit Singh Ghai, Director, Phytonics Enterprises USA  “ We were looking for a Healthcare  PR & Communications agency which is most suitable for us in terms of generating awareness,, the credibility of our product as well as image building of the organization. The presentation made by Approach Communications was in line with our communication approach.  So we decided to go with Approach Communications.”

Commenting on the win, Sonu Tyagi, Director, Approach Communications & Approach Entertainment said “as we have already worked on a few pharma brands before and enjoy a very good network in pharma and health-related media, we will add very good value through our Healthcare PR & Communications expertise to XPL7 launch and hence we are very excited about this win. The communications strategy has been devised for the launch activities and specific PR exercises will be done for image building of the company.

Sonu Tyagi, Approach Communications

Approach Communications is an award-winning PR & Integrated Communications Agency established in the Year 2003. The agency is having operations in Mumbai, New Delhi, Gurugram, Goa, Dehradun, Chandigarh, Jalandhar & Kolkata. Approach Communications has worked with Bajaj Auto, Mahindra, General Motors, Elder Pharma, Pidilite, Ashley Madison, UTV, Jhankar Television, Vistaar Group, Maharashtra Agro, Eicher Motors among others. The PR Agency has specialized verticals in Corporate, Entertainment, Healthcare & Pharma, Finance, Education, SME, FMCG, Real Estate, Travel & Tourism verticals.

Approach Entertainment Group’s Charitable Spiritual Organization Go Spiritual India is working for Philanthropy, Spiritual Awareness, Spiritual Tourism, Events, Media, Publications, Organic, Online, Health & Wellness, and social causes. Go Spiritual India is also launching Go Spiritual India Digital Magazine and it will be followed with Monthly print & Go Spiritual India Web TV Later.

Approach Entertainment Group is also having a Bollywood & Entertainment Newswire, Approach Bollywood which is a Content Creation & Dissemination company focusing on Newspapers, Magazines, TV & Radio Channels, Portals, Apps, and all other digital mediums. The group is being headed by award-winning writer/ director Sonu Tyagi who has worked with leading advertising agencies & media houses after pursuing graduation in Psychology and courses in Advertising Management, Journalism, and Film Making. He is also going to direct Indian-origin international singer/musician Rajan Shah music video soon.

Email us at approachentertainment@gmail.com

Visit us at Approach Entertainment Film Productions: www.approachentertainment.net

Approach Entertainment Celebrity Management: www.approachentertainment.com

Go Spiritual India Charitable Spiritual Organization: www.gospiritualindia.org

Approach Entertainment to Produce Indian Origin International Singer / Musician Rajan Shah’s Music Videos

Approach Entertainment to Produce Indian Origin International Singer / Musician Rajan Shah’s Music Videos

Mumbai: Approach Entertainment, one of the Leading Award Winning Celebrity Management, Film Productions, and Entertainment Marketing companies in India will produce Indian origin International Singer / Musician music video which will be shot extensively in India. The fast-growing film productions and celebrity management company has recently signed Rajan  Shah. The music video will be directed by award-winning writer/director & producer Sonu Tyagi.

Rajan Shah is an internationally acclaimed prolific artist who has managed to carve his career as a reputable singer, songwriter, and musician, conquering the charts in the USA. His brilliant songwriting skills and amazing stage performances have led to a growing fan base in India and the USA. 

Rajan Shah, Singer / Musician

Approach Entertainment is an award-winning film productions and celebrity management company with specialized verticals in Films Productions, Advertising & Corporate Films Productions, Films Marketing, Events, and Entertainment Marketing. The film production house is based in Mumbai with its operations in New Delhi, Gurugram, Goa, Dehradun, Chandigarh, Jalandhar & Kolkata.

Approach Entertainment has bagged The Biz India 2010 by World Confederation of Business  & Service Excellence Award by Worldwide Marketing Organization. Approach Entertainment group also has a PR & Integrated Communications Agency, Approach Communications apart from a Bollywood Newswire, Approach Bollywood. In addition to business enterprises,  Approach Entertainment also has a Charitable spiritual organization working for philanthropy, spiritual awareness, spiritual tourism, media, organic, health & wellness, events, and social causes.  Go Spiritual India will launch a digital spiritual magazine soon and it will be followed with Go Spiritual India print magazine & web TV later. 

Rajan Shah has been signed as an exclusive artist with Approach Entertainment, wherein the company will handle all the production work of music videos of the singer and will also present him by handling his marketing & communications, exclusive compositions, film songs, and his entire management representing him in India. Approach Entertainment is representing top Bollywood actors, celebrities, sportspersons, singers, music directors, writers, directors, influencers, content creators, models, and other talents. Initially, Approach Entertainment will produce two music videos in India. 

After making a laudable impression in the USA as a Singer, Songwriter, and Musician in Western Music, Rajan Shah is all poised to make his entry in Bollywood with his latest Hindi Pop Rendition “Firozi Saree” which is surely going to strike a chord with the listeners. Rajan Shah is also working on his next single “Sailaab-E-Mohabbat” which will release soon after “Firozi Saree”. Not just this, with a slew of singles, lined up, Rajan Shah has some exciting tracks for his fans and music lovers.

During his formative years, Rajan Shah developed his deep love for music and started fixing and playing Harmonium at the age of 5 and within 10 years he joined Narendra Chanchal and other renowned musicians and started singing and playing instruments. To add to his list of accomplishments, Rajan Shah moved to the United States in 1988 and joined famous singers and musicians in Washington DC by singing and playing instruments with them.

 He has performed in more than 1,200 live shows in India and America and has been writing lyrics since 1996 and arranging music since 1999.  With having no formal training in music, he has written arrangements for more than 60 songs and instrumentals. His other accomplishments include his album, entitled “Dream Boy” which was released in 2006, and “Shor Machave Re” in 2008 which can be heard on various music platforms such as Amazon, Spotify, Apple Music (iTunes), etc.

Talking about Collaboration with Approach Entertainment & shooting the music videos in India,  Rajan Shah says, “ I had heard a lot of good things about Approach Entertainment in the USA as the company is already representing & managing top Bollywood celebrities & talent.  It’s such an immense pleasure to be a part of Approach Entertainment. I’m ecstatic to be a part of the next phase of my musical journey with Approach entertainment. Looking forward to working with them”

Speaking on the announcement, Sonu Tyagi, Director of Approach Entertainment says, “ Rajan Shah is a tremendously talented Singer, Songwriter, and Musician and we are happy to sign him exclusively under Approach Entertainment”.  He further added, “Rajan has the perfect voice and composition skills that will help us to use his quality to promote and build up his profile in Entertainment and Music Industry in India”.

Sonu Tyagi, Approach Entertainment

Approach Entertainment is India’s leading and Award-winning Celebrity Management and Films Productions Company set up in 2004 with its Head Office in Mumbai and branch offices in New Delhi, Gurgaon, Jalandhar, Dehradun, Chandigarh, Kolkata,  and Goa. It is headed by award-winning writer/director Sonu Tyagi who has a background in Journalism and Advertising and has worked with leading advertising agencies & media houses in India. 

The company is now also foraying into Bollywood Film Productions with its first Hindi film & web series project in 2022. The company will be announcing the film project soon and the work is already going on in the script and pre-production. The fast-growing Celebrity Management and entertainment marketing company also bagged “The Bizz India 2010 Award” in the Entrepreneurial category given by the World Confederation of Business. Very recently, the company also bagged Service Excellence Award given by Worldwide Marketing Organization. 

For More Info:

Email us at: approachentertainment@gmail.com 

Visit us at Approach Entertainment Celebrity Management:    www.approachentertainment.com 

Approach Entertainment Films Productions:                           :   www.approachentertainment.net

Sonu Tyagi Official Website: www.sonutyagi.com  

Go Spiritual India Charitable Spiritual Organization: www.gospiritualindia.org

Go Spiritual India Charitable Spiritual Organization

Sonu Tyagi to Direct Music Video of International singer, composer Rajan Shah

Sonu Tyagi to Direct Music Video of International singer, composer Rajan Shah

By Media Team of Approach Entertainment

Mumbai: Award-winning film director and writer Sonu Tyagi will soon direct the music video of US-based international singer and music director Rajan Shah. This Music Video will be filmed in India. To begin with, the music video of two songs of Rajan Shah will be produced in India.

Sonu Tyagi , Approach Entertainment

Sonu Tyagi is the founder of Approach Entertainment as well as a nonprofit spiritual organization,  Go Spiritual India. Approach Entertainment is a leading Mumbai-based film production and celebrity management company and he has been associated with the media, advertising, and film industry for the past 20 years.

After graduating in psychology from MMH College, Ghaziabad, Tyagi earned his post-graduation degree in journalism and advertising management as well as in film production from Bharatiya Vidya Bhavan, New Delhi.

Sonu Tyagi and Approach Entertainment have received Biz India 2010 Award from the World Confederation of Business and Service Excellence Award from the World Marketing Organization.  World Confederation of Business & World Marketing Organization are the leading organization in the world recognizing business entities & entrepreneurs.

Sonu Tyagi

Rajan Shah is a US-based international singer and music director of Indian origin and he shall be shooting his music video in India for the first time. The music video of this Hindi song by Rajan Shah will be produced and directed by Sonu Tyagi. Sonu Tyagi has been the executive producer of many Bollywood films and has been directing and writing advertisement films, music videos, and short films for the past many years.

Along with this, he is also going to direct & produce film and web series on the crime world of western Uttar Pradesh. It will be filmed next year mainly in the cities of Ghaziabad, Meerut, and Muzaffarnagar in western Uttar Pradesh besides Uttarakhand.  Along with this, he is also the Indian producer of a major OTT Hollywood film which is due to be filmed in India next year.

Sonu Tyagi and his film production and celebrity management company Approach Entertainment have a close-knit with and having worked with top Bollywood, sport and various international celebrities. Celebrities that Approach Entertainment has worked with include Katrina Kaif, Govinda, Jackie Shroff, Tanushree Dutta, Neha Dhupia, Sonu Nigam, Mika, Amitabh Bachchan, Sonali Bendre, Payal Rohatgi, Shweta Tiwari, Satish Kaushik, Mahima Chaudhary amongst others.

Sonu Tyagi, Go Spiritual India

Speaking with the media team of Approach Entertainment, Sonu Tyagi, director of Approach Entertainment told that during the lockdown he got a chance to listen to the music compositions of Rajan Shah. These tunes touched him to the core and he decided to bring Rajan Shah back to India and expose him to the Indian audience through his music videos.

Currently, Rajan Shah will be coming to India for the recording and music video of two songs “Firoji Saari” and “Jabse Tujhse”. However, Rajan has a collection of over a dozen songs ready in his songs bank and he wants to work on those songs later on!

It may be recalled that Sonu Tyagi is also associated with social work and spirituality and is the founder of the leading spiritual and social organization,  Go Spiritual India. Go Spiritual India is a spiritual and social organization engaged in Spiritual awareness and philanthropic work, besides promoting Indian spirituality across this globe.

Go Spiritual India also works towards the eradication of hunger and engages in dedicated donations of food, warm clothes, and blankets during the winter season in North India for the underprivileged homeless people. This charitable work has been undertaken by Go Spiritual India on a consistent basis!

Approach Entertainment is an award-winning film production, celebrity management, advertising film production, film marketing, events, and entertainment marketing company with its head office in Mumbai and branches in New Delhi, Gurgaon, Goa, Chandigarh, Dehradun, Kolkata & Jalandhar.

Go Spiritual India is a Charitable Spiritual organization working for Philanthropy, Spiritual Awareness, Charity, Organic, Spiritual Tourism, Events, Media, Publications & Social Causes. Go Spiritual India is also having Go Spiritual India Online Magazine, Monthly Print Magazine & will also launch Go Spiritual India TV soon.

For More Info :

Visit us at www.sonutyagi.com, www.approachentertainment.com, www.approachentertainment.net & www.gospiritualindia.org

मथुरा के प्रेम अग्रवाल के भजन ‘ मेरे कान्हा लौटा दे ‘ को जल्द रिलीज़ करेंगे गो स्पिरिचुअल इंडिया, एप्रोच एंटरटेनमेंट

मथुरा मूल के मुंबई निवासी  प्रेम अग्रवाल की कई पहचान हैं। एक वैज्ञानिक, बेहद सफल व्यापारी, लेखक, योगी, परोपकारक  और भगवान कृष्ण के वैज्ञानिक रूप के पुजारी प्रेम ने अपनी एक और प्रतिभा को लोगों के सामने रखा है। मथुरा में जन्मे ब्रज की गलियों में खेल कर बड़े हुए प्रेम अग्रवाल ने अपने बचपन के दिनों में भगवान कृष्ण की यादों को भजन की शक्ल में पिरोया है। प्रेम अग्रवाल  ने ‘ मेरे कान्हा लौटा दे ‘ के बोल बहुत ही खूबसूरती से लिखे है जिसमे कृष्ण की भक्ति भी है और मथुरा में बिताये उनके बचपन की यादें भी है। भजन के बोल स्वत: ही श्रोता को भावनात्मक कर जाते है।

Prem Agrawal, Brijwasi Biotech

गो स्प्रिच्युअल इंडिया और एप्रोच एंटरटेनमेंट ने एक साथ एक मंच पर आकर इस भजन के खूबसूरत बोलों को सुरों से सजाया है। वहीं एप्रोच एंटरटेनमेंट इस भजन पर एक वीडियो भी तैयार करने जा रहा है जो की मथुरा में ही शूट किया जायेगा। फिलहाल भजन के संगीत पर काम चल रहा है और जल्द ही इसे रिकॉर्ड किया जायेगा। भजन  का संगीत अमोल पाटिल ने दिया है।  ‘ मेरे कान्हा लौटा दे ‘ को सभी डिजिटल प्लेटफॉर्म्स, म्यूजिक  और आध्यात्मिक टीवी चँनलो  पर जल्द ही रिलीज़ किया जायेगा

भगवान श्री कृष्ण हिंदु धर्म में सबसे ज्यादा लोकप्रिय माने जाते हैं। बच्चों की बाल लीलाओं की तुलना बाल गोपाल की शरारतों से की जाती है। कालिया मर्दन से लेकर पूतना वध ना जाने कितने राक्षसों का वध उन्होंने अपनी बाल लीलाओं में कर डाला था। उनका  प्रेमी के तौर पर भी किशन कन्हैय्या का चंचल चित्त प्रेम का प्रतीक बना हुआ है। मगर मीरा उनके इसी रूप की दीवानी होकर विष भी पी गई और उन्हीं की मूर्ति में समा गई।

उनकी बांसुरी की तान मनुष्यों से लेकर गाय-हिरणों तक को सम्मोहित कर लेती थी। योगियों के लिए वो योगेश्वर हैं तो शिक्षा में उन्होंने मृत्यू को सार्थक करते हुए गीता का ज्ञान दिया। सूरदास से लेकर रहीम और रसखान तक कृष्ण भक्ति में अपनी कलम डुबाकर लेखनी को सार्थक करते रहे। अध्यात्म में कृष्ण के जीवन और गीता का बहुत ज्यादा महत्त्व है।

मगर मथुरा के सफल कारोबारी, लेखक और आध्यात्मिक प्रवर्ति वाले  प्रेम अग्रवाल भगवान श्री कृष्ण के एक अन्य रूप के उपासक हैं। प्रेम अग्रवाल भगवान श्रीकृष्ण को वैज्ञानिक के तौर पर देखते हैं और उसी रूप में पूजा करते हैं। बृजवासी के आउट लेट से पूरे देश में अपने मथुरा के स्वाद का परचम लहरा चुके प्रेम अग्रवाल ने अब श्रीकृष्ण की लीलाओं को भजन में पिरोया है। हालांकि खुद प्रेम अग्रवाल दावा करते हैं कि उनके भजनों में भगवान द्वारकाधीश नहीं बल्कि मथुरा के गोपाल ही दिखाई देंगे। उनके इस भजन को सुरों से सजाते हुए एप्रोच एंटरटेनमेंट ने इसके लिए जल्द वीडियो  भी तैयार कर रही है और जल्द ही इसकी ग्रैंड लॉन्चिंग भी की जाएगी .

इन भजनों के लेखक  मथुरा में भगवान कृष्ण की जन्म स्थली में ही पैदा हुए प्रेम अग्रवाल मथुरा के अलावा पूरे हिंदुस्तान में एक मशहूर कारोबारी के तौर पर जाने जाते हैं। मगर प्रेम अग्रवाल ने अपनी ब्रज की पहचान को खुद से कभी अलग नहीं होने दिया और बृजवासी नाम से ही स्वीट्स स्टोर आउटलेट्स की चेन की सफल शुरुआत की। मगर उनकी पहचान सिर्फ स्वाद के इस कारोबार तक ही सिमटी हुई नहीं है। अपने कारोबार से इतर प्रेम अग्रवाल को रिसर्च करना भी काफी पसंद है। उन्होंने भारत सरकार के लिए बायो टॉयलेट्स के लिए अपना प्रोजेक्ट तैयार करके सरकार से काफी तारीफें बटोर चुके हैं।

72 वर्ष की आयू में पहुंच चुके प्रेम अग्रवाल ने खुद को कारोबार और रिसर्च के अपने शौक से रिटायर करने का फैसला लिया है। शुरु से ही धर्म-कर्म और परोपकार में जुटे प्रेम अब अपनी मथुरा की बचपनी की यादों और कृष्ण भक्ति को भजन के बोलों में पिरोने में लगे हैं। गो स्प्रिच्युअल इंडिया से जुड़ कर प्रेम अग्रवाल  आध्यात्मिक  और धार्मिक कार्यों में और बढ़-चढ़कर हिस्सा लेने लगे हैं। वो बताते हैं  कि कई मौकों पर वो भगवान कृष्ण को अपने अंदर महसूस करते हैं। कान्हा की बाल लीलाओं के मुरीद प्रेम अग्रवाल ने इन्हीं यादों को भजन के तौर पर संजोया है।

प्रेम अग्रवाल मानते हैं कि कान्हा बचपन से ही जीनियस थे और एक बेहद सधे हुए वैज्ञानिक थे। मगर अपने मित्रों के लिए वो हर तरह के अहंकार से दूर थे। उन्होंने अपने बाल सखा सुदामा के पैर भी धोने में कोई अपमान नहीं समझा और अर्जुन के लिए रथ के सारथि का किरदार चुना। किसी भी तरह के अहंकार को इतने शानदार तरीके से जीतने का दूसरा उदाहरण पूरे इतिहास में कहीं नहीं मिलता।

एप्रोच एंटरटेनमेंट  और गो स्पिरिचुअल इंडिया के संस्थापक   और अवार्ड विनिंग डायरेक्टर सोनू त्यागी बताते हैं कि प्रेम अग्रवाल के साथ भगवान श्री कृष्ण के इस एलबम पर तेजी से काम चल रहा है और जल्द  ही वीडियो के शूट की तैयारी पूरी करने की उम्मीद है। उन्होंने बताया कि गो स्प्रिच्युअल और एप्रोच एंटरटेनमेंट साथ-साथ एक मंच पर नजर नहीं आते हैं। मगर इस  भजन में आध्यात्मिकता भी है और एंटरटेनमेंट भी इसीलिए इस प्रोजेक्ट में दोनों  संस्थान मिलकर काम कर रहे हैं। उन्होंने बताया कि प्रेम अग्रवाल के बाकी भजनों को भी संगीत से संवारने से लेकर वीडियो तैयार करने की उनकी योजना है।

Sonu Tyagi, Founder, Go Spiritual India & Approach Entertainment

गो स्पिरिचुअल इंडिया एक सामाजिक और आध्यात्मिक संस्था है जो की समाज सेवा , आध्यात्मिक जागरूकता , आध्यात्मिक पर्यटन , मीडिया , इवेंट्स , आर्गेनिक उत्पादों , मानसिक स्वास्थ्य और वैलनेस के कार्य करती है।

एप्रोच एंटरटेनमेंट एक अवार्ड विनिंग अग्रणी सेलिब्रिटी मैनेजमेंट , फिल्म निर्माण , विज्ञापन और कॉर्पोरेट फिल्म निर्माण, इवेंट्स, फिल्म मार्केटिंग और एंटरटेनमेंट मार्केटिंग कंपनी है .जल्द ही गो स्पिरिचुअल इंडिया एक डिजिटल पत्रिका लांच कर रही है। कुछ दिनों में गो स्पिरिचुअल इंडिया पत्रिका को मासिक प्रिन्ट रूप में भी लांच किया जायेगा। इसके साथ ही साथ गो स्पिरिचुअल इंडिया आध्यात्मिकता के प्रचार प्रसार हेतु गो स्पिरिचुअल इंडिया वेब टीवी भी लांच करेगी जो की भारतीय आध्यात्मिकता को पुरे विश्व में पहुचायेगा। 

गो स्पिरिचुअल इंडिया के यूट्यूब चैनल को यहाँ देखे और सब्सक्राइब करे

https://www.youtube.com/gospiritualindia

Go Spiritual India :

Go Spiritual India is a Charitable Spiritual organization working for Philanthropy, Spiritual Awareness, Charity, Organic, Spiritual Tourism, Events, Media, and Social Causes.

Go Spiritual India is an Initiative of Approach Entertainment. Approach Entertainment is India’s Leading Celebrity Management, Films Productions, Advertising & Corporate Films Productions, Films Marketing, Events and Entertainment Marketing Company. The company also has a PR & Integrated Communications Agency Approach Communications apart from a Bollywood Newswire, Approach Bollywood.

Watch & Share Go Spiritual India Intro Video

Go Spiritual India Intro Video Produced by Approach Entertainment

Approach Entertainment is having its operations in Mumbai, New Delhi, Gurugram, Goa, Chandigarh Jalandhar and Dehradun.

Go Spiritual India Organization Website :           www.gospiritualindia.org 

Go Spiritual India Magazine :                                  www.gospiritualindia.in

Go Spiritual India Store :                                         www.gospiritualindia.com

Our Group Companies

Approach Entertainment Celebrity Management :  www.approachentertainment.com

Approach Entertainment Films Productions :          www.approachentertainment.net

Approach Bollywood                                          :            www.approachbollywood.com

Approach Communications                              :           www.approachcommunications.net

Award Winning Celebrity Management Company ‘Approach Entertainment’ to Strengthen its North India Operations

Mumbai: Leading & Award Winning Films Productions,  Celebrity Management, Celebrity Brand Endorsements Solutions, Advertising & Corporate Films Productions, Films Marketing,  Events and Entertainment Marketing   company Approach Entertainment (www.approachentertainment.com  )  is planning to strengthen its North India operations. The company is having its offices in Mumbai, New Delhi, Gurugram, Goa, Chandigarh, Dehradun & Jalandhar.  The Chandigarh office will serve as the main center for Himachal, Haryana, Punjab & Jammu & Kashmir.

The fast growing Celebrity Management and Celebrity brand endorsements solutions company in India with full fledged verticals in Advertising and Corporate Films Productions, Bollywood Films Productions, Films Marketing, Events Management and Entertainment Marketing services is strengthening its team in New Delhi, Gurugram, Dehradun, Chandigarh & Jalandhar. The company is on a hiring spree for its group companies for its group companies like Approach Communications, Approach Bollywood and its spiritual & philanthropic initiative Go Spiritual India.

Approach Entertainment is a leading Celebrity Management company in India offering integrated solutions in Celebrity Management, Celebrity Brand Endorsements, Celebrity Tie Ups, Celebrity Advertising, Celebrity Advertising Films Productions, Celebrity Appearances and Performances and other integrated celebrity management solutions. The fast growing celebrity management agency in India is working with Bollywood, TV, Music, Sports, Performing Artists and regional films celebrities. The company is already representing few bollywood stars, sports celebrities, TV artists, Music Celebrities and Artists and famous celebrities from other walks of life.

Now Mumbai headquartered  Approach Entertainment will strengthen its team in its office locations in North India. The company is presently having its offices in New Delhi, Gurugram, Dehradun,  Chandigarh and Chandigarh in north India. All these offices are offering services in Celebrity Management, Artists Management, Events Management, Films Productions, Celebrity Brand Endorsements solutions, Advertising and Corporate Films Productions, Films and Movie Marketing and other integrated services. The company is planning to add on to the existing team of people with an objective to consolidate its position in North India which is having immense potential for the entertainment business. The company has recently started Line Productions division in Uttarakhand, Punjab, Chandigarh, Himachal Pradesh & Haryana.

The fast growing celebrity management, Films Productions and entertainment marketing company in India is a part of integrated marketing communications group Approach Communications. The group has also launched a Bollywood newswire & content dissemination company, Approach Bollywood. The company is hiring people in Celebrity Management, Public Relations,  Films Productions, Advertising Films Productions, Corporate Films Productions, Films Marketing, Events and Entertainment Marketing verticals.

The celebrity management solutions company and entertainment marketing firm will be offering Celebrity Management , Celebrity Brand Endorsements Management,  Artists Management, Celebrity Performances, Events Management, Entertainment, Bollywood Tourism and Tours, Films Productions, Entry in the Hindi film industry, casting for Bollywood Films, Indian celebrities tours in International Markets, Promotions of Films in International Cities, Connecting NRIs with Hindi Film Industry, Bollywood Films Events and Promotions, Shootings Management in International Cities, Celebrity connect and other integrated entertainment services.

Commenting on the initiative, Sonu TyagiCEO, Approach Entertainment, said “As we are already present in 5 cities in north India with our own  offices, it is the right time to aggressively consolidate our position in north India with strengthening the team focusing on new business development in the region, managing and growing celebrity management solutions business, identifying new markets and building new capabilities in events management and expanding in films productions vertical focusing on Advertising and Corporate films productions. Our team in our offices in Gurgaon, New Delhi, Dehradun ,  Chandigarh & Jalandhar is ready for the expansion and we will consolidate our position in Celebrity management, Films productions, Advertising Films Productions, Corporate Films Productions, Films Marketing, events and entertainment business”.

Sonu Tyagi , Approach Entertainment Visit at www.sonutyagi.com

He further added “We have got sound network in Celebrity Management, Artists Management, Events, Films PR and Entertainment Marketing in India and this is right time to tap International markets available for Bollywood Celebrities and Artists. We want to tap the huge NRI population residing in Dubai, Gulf Countries, London in UK, New York in USA, Mauritius, Malaysia and other countries. We have already worked with all top celebrities, artists and film producers in India and it gives us edge over others in the market. The firm has also launched a specialized films marketing unit in Mumbai.”

Sonu Tyagi is an award winning writer , director and producer with his background in Journalism and Advertising world. He has worked with top media houses and advertising agencies in the past. He has been directing advertising films, music videos, short films and viral films. He is also going to produce and direct a bollywood film soon and working on a web series.

Approach Entertainment is an entrepreneurial venture of young media and communications professional Sonu Tyagi who had worked with leading advertising agencies before launching his own PR and Communications firm Approach Communications at a very young age of 24. The company launched its entertainment division, Approach Entertainment in 2011 focusing on Celebrity Management, Celebrity Brand Endorsements Management, Films Productions, Advertising and Corporate Films Productions, Films Marketing, Events Management and other integrated entertainment solutions.

Approach Entertainment     has  already worked  leading corporate companies, entertainment, healthcare and pharma, fmcg and  social sector clients. The agency is present in 7 cities of India with its headquarters in Mumbai and branch offices in New Delhi, Gurgaon, Goa,  Dehradun, Chandigarh and Jalandhar. Company’s New Delhi office is covering its Noida operations as well. The fast growing group has handled accounts like Mahindra, Pidilite, Maharashtra Agro, Eicher Tractors,  Vistaar Group,  Dr. Morepen Ltd, Bajaj Auto Ltd,  Rathi Thermax, U.S.Writopia, SOS Children’s Villages of India, Aaliya Productions, Greentech Foundation, General Motors, Sutlej Motors Ltd, Malaysian Promotion Council, Handicapped Care Foundation, FMCG International , Jhankar Television, JMD Group among others. Approach Entertainment is a leading Celebrity Management and Celebrity Brand Endorsements solutions company in India.

Contact for More Info:  Sonu Tyagi at Approach Entertainment

Mumbai: 9820965004

Email: approachentertainment@gmail.com

Visit us at www.approachentertainment.com and www.approachentertainment.net 

Entertainment Marketing Company Approach Entertainment to Foray into Films Marketing Services